Visa

1 month ago

Marketing Director - DRC

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 17 hours agoStatus: Live

Job Summary

Lead marketing strategy, planning, and execution for DRC, partnering with internal and external stakeholders to align marketing priorities with business goals. Oversee local marketing teams and agency relationships to drive revenue generation, transaction and payment volume growth, market share, PCE penetration, and merchant acceptance across physical and digital environments. Develop key initiatives for Visa platforms and cross-border activity, manage investments and budgets, and ensure performance measurement against KPIs, including MROI.

Location: Kinshasa

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Lead cluster and country-level marketing initiatives and investments, ensuring assessment, prioritization, and alignment to business and marketing objectives.
•Develop and implement strategic marketing and communication plans and ensure analysis of marketing effectiveness.
•Drive market research, assess card payment trends and cardholder behavior, and make recommendations to shape future business direction.
•Manage budgets and ensure marketing activities comply with policies while assessing performance against KPIs, including MROI.
•Manage agency relationships, briefs for creative/media agencies, and contracting with external partners; also provide marketing support and value-added services to client banks and help activate sponsorship properties.

Key Requirements

•15+ years of senior marketing experience in fast-moving consumer goods, banking/financial services, or high-tech industries.
•Global and/or regional senior marketing responsibility across a range of channels and businesses.
•Strong track record managing external agencies and developing through-the-line campaign materials.
•Business acumen with P&L management experience.
•Exceptional leadership, analytical, and communication skills, with the ability to influence and manage through matrixed organizations.

Experience:15+ yearsBanking/financial servicesFinancial servicesHigh techFMCG

Skills:LeadershipStrategic thinkingAnalytical skillsCommunicationNegotiation

Company Brief

Visa

Global payments technology company that operates the VisaNet electronic payments network, facilitating credit, debit and digital transactions between consumers, merchants, financial institutions and governments worldwide.

Industry: Payments

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Francisco, United States

Founded: 1958

Glassdoor: 3.8

Website LinkedIn Glassdoor

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Visa

1 month ago

Marketing Director - DRC

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 17 hours agoStatus: Live

Job Summary

Location: Kinshasa

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Lead cluster and country-level marketing initiatives and investments, ensuring assessment, prioritization, and alignment to business and marketing objectives.
•Develop and implement strategic marketing and communication plans and ensure analysis of marketing effectiveness.
•Drive market research, assess card payment trends and cardholder behavior, and make recommendations to shape future business direction.
•Manage budgets and ensure marketing activities comply with policies while assessing performance against KPIs, including MROI.
•Manage agency relationships, briefs for creative/media agencies, and contracting with external partners; also provide marketing support and value-added services to client banks and help activate sponsorship properties.

Key Requirements

•15+ years of senior marketing experience in fast-moving consumer goods, banking/financial services, or high-tech industries.
•Global and/or regional senior marketing responsibility across a range of channels and businesses.
•Strong track record managing external agencies and developing through-the-line campaign materials.
•Business acumen with P&L management experience.
•Exceptional leadership, analytical, and communication skills, with the ability to influence and manage through matrixed organizations.

Experience:15+ yearsBanking/financial servicesFinancial servicesHigh techFMCG

Skills:LeadershipStrategic thinkingAnalytical skillsCommunicationNegotiation

Company Brief

Visa

Industry: Payments

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Francisco, United States

Founded: 1958

Glassdoor: 3.8

Website LinkedIn Glassdoor