Brand Manager Nordics (talent pool) (Soborg, Hovedstaden, DK, N/A)

Reckitt
Denmark
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 2-3 yearsEducation: mastersSkills: ["Stakeholder management","Project management","Customer relationship","Brand marketing","Data analytics"]

Own the Nordic marketing strategy for your category, delivering net revenue, gross margin, and market share targets. Build and execute the annual brand plan, drive innovation from insights to launch support, and plan ATL communication and media across Nordic countries. Manage portfolio direction, pricing and promotion KPIs, budgets, and brand performance using Nielsen and financial reporting, while leading direct reports and partnering with Sales, R&D, and internal stakeholders.

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Reckitt
Reckitt
2 days ago

Brand Manager Nordics (talent pool) (Soborg, Hovedstaden, DK, N/A)

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Job Summary

Own the Nordic marketing strategy for your category, delivering net revenue, gross margin, and market share targets. Build and execute the annual brand plan, drive innovation from insights to launch support, and plan ATL communication and media across Nordic countries. Manage portfolio direction, pricing and promotion KPIs, budgets, and brand performance using Nielsen and financial reporting, while leading direct reports and partnering with Sales, R&D, and internal stakeholders.
Location: Denmark
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Create the Nordic annual brand plan for a portfolio of brands, including strategy, initiatives, 4Ps, and financial plan.
  • •Develop and support innovation opportunities from trade/consumer insights through qualifying, 4Ps proposition, trade story, and launch support.
  • •Plan and adapt yearly ATL communication and media plans for Nordic countries, including managing communication channels.
  • •Manage portfolio definition, price and promotion KPIs per channel, and budgets based on ROI.
  • •Track and analyze brand performance using Nielsen and financial reports, amend plans as needed, and manage direct reports.

Pay and Benefits

Perks:Parental BenefitsEmployee AssistanceLife Insurance

Key Requirements

  • •2-3+ years’ experience in FMCG marketing and/or trade marketing.
  • •Master’s degree (or equivalent) from a recognized business school.
  • •Proven experience developing marketing strategies covering communication, innovation, and brand marketing.
  • •Solid commercial finance knowledge and strong project management with customer relationship skills.
  • •Fluency in English; Scandinavian language fluency is advantageous.
Experience:2-3 yearsFMCGTrade marketing
Education:Master's
Skills:Stakeholder managementProject managementCustomer relationshipBrand marketingData analytics
Languages:EnglishScandinavian
Tech Stack:Microsoft OfficeExcelNielsenCATMAN

Company Brief

Reckitt
Global consumer goods company producing health, hygiene, and home products across well-known brands. Operates in multiple markets offering over-the-counter health, personal care, and household cleaning products to consumers worldwide.
Industry: FMCG
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Slough, United Kingdom
Founded: 1999
WebsiteLinkedIn