Associate Manager, Retail Marketing (Timberland Japan)

VF Corporation
Japan
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 5+ yearsSkills: ["Self-motivated","Responsibility","Teamwork","Communication","Decision-making","Attention to detail","Flexible schedule","People management","Cross-functional collaboration","Analytical thinking"]

Lead retail marketing and in-store promotion strategy for Timberland Japan, driving store traffic and in-store conversions through campaign execution, visual merchandising, and localized brand experiences. Monitor store sales performance, set and review KPIs, manage budgets and resource allocation, and oversee external and 3rd-party marketing activities. Collaborate cross-functionally with retail, wholesale, ecom, and regional teams, while managing VMD tools, materials, and brand guideline consistency across channels.

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VF Corporation
VF Corporation
5 months ago

Associate Manager, Retail Marketing (Timberland Japan)

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Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Closed

Job Summary

Lead retail marketing and in-store promotion strategy for Timberland Japan, driving store traffic and in-store conversions through campaign execution, visual merchandising, and localized brand experiences. Monitor store sales performance, set and review KPIs, manage budgets and resource allocation, and oversee external and 3rd-party marketing activities. Collaborate cross-functionally with retail, wholesale, ecom, and regional teams, while managing VMD tools, materials, and brand guideline consistency across channels.
Location: Japan
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Monitor store sales performance and develop strategies to improve customer selling outcomes and conversions.
  • •Develop and execute in-store visual merchandising and consumer promotions aligned to business goals over a year.
  • •Set campaign/promotion KPIs, review performance, and analyze efficiency to optimize marketing activities.
  • •Manage budget control, allocate resources, and oversee sourcing/production of marketing promotional materials.
  • •Lead localization of APAC VMD guidelines and manage VMD tools/fixtures, including frequent onsite visits to coach and ensure standards compliance.
Travel: Low travel

Key Requirements

  • •5+ years of relevant retail industry experience, with supervisory skill as an advantage.
  • •3+ years of VMD (visual merchandising) or VMD-related experience, with brand marketing experience as a plus.
  • •Strong verbal and written business-level English communication skills.
  • •Experience managing people and performance, with the ability to plan and drive results in a fast-paced environment.
  • •Strong proficiency with MS Office, Photoshop, and Adobe Illustrator.
Experience:5+ yearsRetailVisual merchandisingFashionOutdoorLifestyle
Skills:Self-motivatedResponsibilityTeamworkCommunicationDecision-makingAttention to detailFlexible schedulePeople managementCross-functional collaborationAnalytical thinking
Languages:English
Tech Stack:MS OfficePhotoshopAdobe IllustratorBrand.com

Company Brief

VF Corporation
Global apparel and footwear company that owns brands such as Vans, The North Face, Timberland, and Dickies. Designs, markets, and distributes branded lifestyle products through wholesale, retail, and e-commerce channels worldwide.
Industry: Fashion & Apparel
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Denver, United States
Founded: 1899
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