Salesforce

1 week ago

Product Management, Director, Mobile App Channel (Marketing Cloud)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 15 minutes agoStatus: Live

Job Summary

Lead Product Management for the Mobile App channel within Salesforce Marketing Cloud, setting the vision, roadmap, and 1/3/5-year direction for mobile app marketing experiences. Partner with mobile OS providers and technology partners (including Apple and Google) to unlock new capabilities, ship and measure customer-facing features, and drive AI strategy for Mobile App Experiences. Work with cross-functional teams across product, engineering, design, and data science in a hybrid environment based in Seattle.

Location: Seattle

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Set the direction, develop requirements, and take features to market; define the mobile app product vision for 1, 3, and 5 years and build a roadmap.
•Partner externally with mobile OS providers and technology partners to unlock capabilities and deepen the feature set.
•Work with engineering to prioritize, deliver, and measure the performance of what the team builds for customers.
•Lead the AI strategy for Mobile App Experiences across Salesforce, driving AI conversations and AI-created/built experiences in the mobile app.
•Stay current on mobile market changes (OS releases, SDK updates, privacy shifts, and competitor activity) and talk to customers to drive adoption.

Travel: Medium travel

Pay and Benefits

Salary: USD 197,300 - 313,700 annually

Perks:MedicalDentalVisionHealth InsuranceParental LeaveLife InsuranceDisability Insurance401kEquity

Key Requirements

•5+ years in product management, with at least 3 years leading other PM in a non-people leadership role.
•Understand the mobile device and OS landscape (iOS, Android, app store rules, platform changes).
•Hands-on experience with mobile app product management and design, including adoption and communication strategies such as push notifications, in-app messaging, behavioral events, or mobile SDKs.
•Know how SDKs work inside branded mobile apps and communicate fluently with technical partners.
•Fluency using Claude and other AI tools to create competitive analysis, rapid prototypes, requirements and documents; a related technical degree required.

Experience:5+ yearsMobile marketingMarketing technologyCRMCustomer engagementEnterprise SaaS

Education:

Skills:CommunicationCross-functional collaborationStrategic thinkingProduct executionCustomer focus

Tech Stack:IOSAndroidPush notificationsIn-app messagingMobile walletApple WalletGoogle WalletLive ActivitiesMobile SDKsSDKsApp store rulesAPIsDeveloper toolsClaudeAI toolsBehavioral event trackingPrivacy shifts

Company Brief

Salesforce

Provides a leading cloud-based customer relationship management (CRM) platform with sales, service, marketing, analytics, and integration tools that empower businesses to manage customer relationships and digital transformation at scale.

Industry: SaaS

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Francisco, United States

Founded: 1999

Glassdoor: 4.1

Website LinkedIn Glassdoor

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Salesforce

1 week ago

Product Management, Director, Mobile App Channel (Marketing Cloud)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 15 minutes agoStatus: Live

Job Summary

Location: Seattle

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Set the direction, develop requirements, and take features to market; define the mobile app product vision for 1, 3, and 5 years and build a roadmap.
•Partner externally with mobile OS providers and technology partners to unlock capabilities and deepen the feature set.
•Work with engineering to prioritize, deliver, and measure the performance of what the team builds for customers.
•Lead the AI strategy for Mobile App Experiences across Salesforce, driving AI conversations and AI-created/built experiences in the mobile app.
•Stay current on mobile market changes (OS releases, SDK updates, privacy shifts, and competitor activity) and talk to customers to drive adoption.

Travel: Medium travel

Pay and Benefits

Salary: USD 197,300 - 313,700 annually

Perks:MedicalDentalVisionHealth InsuranceParental LeaveLife InsuranceDisability Insurance401kEquity

Key Requirements

•5+ years in product management, with at least 3 years leading other PM in a non-people leadership role.
•Understand the mobile device and OS landscape (iOS, Android, app store rules, platform changes).
•Hands-on experience with mobile app product management and design, including adoption and communication strategies such as push notifications, in-app messaging, behavioral events, or mobile SDKs.
•Know how SDKs work inside branded mobile apps and communicate fluently with technical partners.
•Fluency using Claude and other AI tools to create competitive analysis, rapid prototypes, requirements and documents; a related technical degree required.

Experience:5+ yearsMobile marketingMarketing technologyCRMCustomer engagementEnterprise SaaS

Education:

Skills:CommunicationCross-functional collaborationStrategic thinkingProduct executionCustomer focus

Company Brief

Salesforce

Industry: SaaS

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Francisco, United States

Founded: 1999

Glassdoor: 4.1

Website LinkedIn Glassdoor