Senior Manager, Software Engineering (Campaign Creation Experience)

Go Fund Me
San Francisco
Workplace: OnsiteFull timeUSD 219,000 - 329,000 annuallyFunction: Software EngineeringSkills: ["Communication","Collaboration","Mentoring","Leadership","Coaching"]

Lead the Create squad (~8 engineers) behind GoFundMe Pro’s campaign-creation experience. Own delivery for Studio, including the campaign builder framework, templates, brand kits, guided workflows, AI-assisted content, and the preview-to-publish flow. Partner closely with Product and Design, drive outcomes and experimentation (A/B testing), and elevate quality, reliability, observability, CI/CD, and incident response while recruiting and developing engineers.

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FursaFursa
Go Fund Me
Go Fund Me
2 months ago

Senior Manager, Software Engineering (Campaign Creation Experience)

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Source: Company careers pageValidated by: Fursa AI
Last checked: 3 hours agoStatus: Live

Job Summary

Lead the Create squad (~8 engineers) behind GoFundMe Pro’s campaign-creation experience. Own delivery for Studio, including the campaign builder framework, templates, brand kits, guided workflows, AI-assisted content, and the preview-to-publish flow. Partner closely with Product and Design, drive outcomes and experimentation (A/B testing), and elevate quality, reliability, observability, CI/CD, and incident response while recruiting and developing engineers.
Location: San Francisco
Workplace: Onsite
Employment Type: Full time
Job Function: Software Engineering
Seniority: Sr. Manager level

Key Responsibilities

  • •Lead, coach, and grow the Create squad (~8 engineers across frontend, fullstack, and backend), removing blockers and fostering an inclusive culture.
  • •Own engineering delivery for the campaign-creation experience, including Studio’s builder framework, creation tools, optimized templates, brand kits, guided workflows, AI-assisted content, and the preview-to-publish flow.
  • •Operate in a triad with Product and Design to frame problems, define scope and tradeoffs, and anchor initiatives on clear outcomes and success metrics.
  • •Champion an outcomes-over-output, bias-to-action approach by shipping iteratively and running rapid PoCs instead of large upfront bets.
  • •Drive experimentation and quality: improve adoption, campaign-creation rate, time-to-publish, and conversion via experimentation, while leading incident response, observability, test coverage, and CI/CD/trunk-based development.

Pay and Benefits

Salary: USD 219,000 - 329,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceParental Leave

Key Requirements

  • •Experience leading and growing software engineering teams as a people manager, including hiring, coaching, performance management, and career development.
  • •Strong background building complex, customer-facing web applications with deep TypeScript expertise and modern frontend frameworks such as React, with comfort across the full stack.
  • •Product-minded, outcomes-first approach focused on user problems and measurable behavior change in partnership with Product and Design.
  • •Experience delivering in a data-driven, experimentation-heavy environment including A/B testing, funnel/conversion optimization, and analytics instrumentation.
  • •Strong web craft focused on performance, accessibility, reliability, and design system-driven UI.
Skills:CommunicationCollaborationMentoringLeadershipCoaching
Languages:English
Tech Stack:TypeScriptReactA/B testingAnalytics instrumentationAWSCI/CDTrunk-based developmentObservabilitySLI/SLOsClaude CodeCursorGitHub CopilotHeapFullStoryAmplitudeLooker

Company Brief

Go Fund Me
Operates an online crowdfunding platform that enables individuals and organizations to raise money for personal causes, medical expenses, charities, and community projects through donations from the public.
Industry: Online Marketplaces
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Headquarters: San Diego, United States
Founded: 2010
WebsiteLinkedIn