Communications & Content Strategy Manager ( Responsable de la stratégie de communication et de contenu)

Procter & Gamble
Canada
Workplace: OnsiteFull time93,000 - 116,200 annuallyFunction: Strategy & Corporate DevelopmentExperience: 6-8 yearsEducation: bachelorsSkills: ["Relationship building","Storytelling","Collaboration","Operational excellence","Growth mindset"]

Lead brand influence and engagement through earned media, influencer partnerships, and local brand storytelling for P&G skin care brands. Own annual planning with brand and agency partners, including briefing and feedback cycles. Develop influencer strategy aligned to business objectives, partner with a PR agency to execute campaigns, and collaborate cross-functionally on paid media and social landscape insights. Track content performance, manage budgets, and drive operational excellence across workflows, approvals, and reporting.

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Procter & Gamble
Procter & Gamble
2 days ago

Communications & Content Strategy Manager ( Responsable de la stratégie de communication et de contenu)

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Last checked: 7 hours agoStatus: Live

Job Summary

Lead brand influence and engagement through earned media, influencer partnerships, and local brand storytelling for P&G skin care brands. Own annual planning with brand and agency partners, including briefing and feedback cycles. Develop influencer strategy aligned to business objectives, partner with a PR agency to execute campaigns, and collaborate cross-functionally on paid media and social landscape insights. Track content performance, manage budgets, and drive operational excellence across workflows, approvals, and reporting.
Location: Canada
Workplace: Onsite
Employment Type: Full time
Job Function: Strategy & Corporate Development
Seniority: Manager level

Key Responsibilities

  • •Define and lead brand influence and engagement strategy for earned influence, content, activations, KOLs, and local brand storytelling.
  • •Lead and manage the annual planning process with brand and agency partners, including briefing and feedback.
  • •Develop earned media strategy to drive organic content and influence AI Search.
  • •Design influencer strategy to meet business objectives and oversee PR agency execution of influencer campaigns.
  • •Manage budgets and track/analyze content performance, partnering cross-functionally on paid media strategy and social landscape assessments while ensuring operational excellence.

Pay and Benefits

Salary: 93,000 - 116,200 annually

Key Requirements

  • •Bachelor’s Degree.
  • •6–8+ years of experience in public relations, social media, digital marketing, content strategy, and influencer marketing, ideally within the beauty sector.
  • •Experience working with the Canadian market and familiarity with its cultural nuances and digital landscape.
  • •Strong social media and digital content expertise with deep understanding of current trends and platforms.
  • •Operational discipline to manage campaign timelines and reporting.
Experience:6-8 yearsPublic relationsSocial mediaDigital marketingContent strategyInfluencer marketing
Education:Bachelor's
Skills:Relationship buildingStorytellingCollaborationOperational excellenceGrowth mindset
Languages:EnglishFrench
Tech Stack:AI Search

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Procter & Gamble
Procter & Gamble is a global consumer goods company that develops, manufactures, and markets branded household, personal care, and health products across categories like beauty, grooming, health care, fabric & home care, and baby & family care.
Industry: Consumer Goods
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Cincinnati, United States
Founded: 1837
WebsiteLinkedIn