Mastercard

2 days ago

Creative Strategist

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 27 minutes agoStatus: Live

Job Summary

Develop and execute brand, creative, and communication strategies for clients using data-informed insights. Partner with Creative Managers to hand over strategy and help brief the creative development team for execution. Support ideation sessions for projects of varying size and guide creative teams through completion. Conduct primary and secondary research to analyze markets, consumers, and category trends, then translate insights into full-funnel plans across channels. Manage multiple briefs and collaborate on timescales and estimations.

Location: Istanbul

Workplace: Onsite

Employment Type: Full time

Job Function: Administration & Executive Assistance

Seniority: Mid level

Key Responsibilities

•Develop and execute client brand, creative, and communication strategies aligned to brand objectives using data-informed insights.
•Ensure smooth handover and understanding of creative strategy to the Creative Manager and jointly brief the creative development team for execution.
•Support Creative Managers with ideation sessions for smaller client projects as needed.
•Participate in ideation sessions for larger, strategic projects and interface with the client through completion as required.
•Conduct primary and secondary research to gather market intelligence, analyze category and consumers, and keep abreast of marketing and in-market trends.

Key Requirements

•Minimum 5 years of strategic experience in leading advertising agencies, preferably global network agencies, in roles such as Strategist or Creative Strategist.
•Demonstrated success in high-impact, big-budget integrated marketing campaigns.
•Proven expertise developing brand strategies, campaign planning, and managing full-funnel customer journeys across ATL, BTL, digital, and direct marketing.
•Proven experience managing external and internal stakeholders.
•Bachelor’s degree required; Master’s in Marketing, Creative Communications, or an MBA highly preferred.

Experience:5+ yearsAdvertising

Education:Bachelor's in Marketing, Creative Communications, or MBA (preferred)

Skills:Stakeholder managementPresentation skillsConceptual thinkingProblem-solvingCommunication

Languages:English

Company Brief

Mastercard

Mastercard is a global payments and technology company that processes transactions, provides fraud prevention and data services, and builds payment infrastructure for consumers, businesses, merchants and governments across 200+ countries.

Industry: Payments

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Purchase, New York, United States

Founded: 1966

Glassdoor: 4.1

Website LinkedIn Glassdoor

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Mastercard

2 days ago

Creative Strategist

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 27 minutes agoStatus: Live

Job Summary

Location: Istanbul

Workplace: Onsite

Employment Type: Full time

Job Function: Administration & Executive Assistance

Seniority: Mid level

Key Responsibilities

•Develop and execute client brand, creative, and communication strategies aligned to brand objectives using data-informed insights.
•Ensure smooth handover and understanding of creative strategy to the Creative Manager and jointly brief the creative development team for execution.
•Support Creative Managers with ideation sessions for smaller client projects as needed.
•Participate in ideation sessions for larger, strategic projects and interface with the client through completion as required.
•Conduct primary and secondary research to gather market intelligence, analyze category and consumers, and keep abreast of marketing and in-market trends.

Key Requirements

•Minimum 5 years of strategic experience in leading advertising agencies, preferably global network agencies, in roles such as Strategist or Creative Strategist.
•Demonstrated success in high-impact, big-budget integrated marketing campaigns.
•Proven expertise developing brand strategies, campaign planning, and managing full-funnel customer journeys across ATL, BTL, digital, and direct marketing.
•Proven experience managing external and internal stakeholders.
•Bachelor’s degree required; Master’s in Marketing, Creative Communications, or an MBA highly preferred.

Experience:5+ yearsAdvertising

Education:Bachelor's in Marketing, Creative Communications, or MBA (preferred)

Skills:Stakeholder managementPresentation skillsConceptual thinkingProblem-solvingCommunication

Languages:English

Company Brief

Mastercard

Industry: Payments

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Purchase, New York, United States

Founded: 1966

Glassdoor: 4.1

Website LinkedIn Glassdoor