Snowflake

2 months ago

Lead Product Marketing Manager, Developer Experience

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Lead go-to-market for Snowflake's developer-facing products, shaping messaging and content for data engineers, ML engineers, software developers, and technical architects. Collaborate with product, engineering, and field teams to drive adoption, craft reference architectures and code-level examples, and enable sales with developer-focused assets. Travel up to 25% as needed.

Location: Menlo Park

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Lead the go-to-market strategy for Snowflake’s developer products, spanning awareness to adoption across multiple product areas.
•Develop technically credible messaging, positioning, and content including guides, blogs, demo scripts, reference architectures, and code-level examples.
•Own the developer persona by understanding workflows, pain points, and decision criteria of data engineers, ML engineers, software developers, and technical architects.
•Create sales and partner enablement materials to help field teams articulate developer value propositions and close technical evaluations.
•Drive product launch strategy and execution, including naming, segmentation, channel mix, and launch tiers, in partnership with product management and marketing.

Travel: Low travel

Pay and Benefits

Salary: USD 190,000 - 249,900 annually

Equity and Bonus:Equity

Perks:MedicalDentalVision401kLife InsuranceDisability InsurancePaid HolidaysPaid LeaveParental Leave

Key Requirements

•7–10 years of product marketing experience, with meaningful exposure to developer-facing or technical products in data, AI, or cloud infrastructure
•Hands-on technical fluency; you've written code (Python, SQL, or similar) and understand APIs and developer workflows
•Demonstrated track record creating messaging and content for builder personas that drives awareness, trial, and adoption
•Experience developing technical content assets including reference architectures, demo narratives, and developer how-to content
•Strong cross-functional skills to partner with product management, engineering, sales, and developer relations to align GTM strategies and execute launches

Experience:7-10 yearsDataAICloud infrastructureDeveloperEngineering

Education:Bachelor's

Skills:PythonSQLAPIsGitHubDeveloper workflowsDocumentation

Tech Stack:PythonSQLAPIsGitHubStack Overflow

Company Brief

Snowflake

Provides a cloud-native data platform for data warehousing, data engineering, data science, and analytics, enabling organizations to store, process, and share large-scale data across multiple cloud providers with elastic scalability and performance.

Industry: Data Infrastructure

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Bozeman, United States

Founded: 2012

Website LinkedIn

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Snowflake

2 months ago

Lead Product Marketing Manager, Developer Experience

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Location: Menlo Park

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Lead the go-to-market strategy for Snowflake’s developer products, spanning awareness to adoption across multiple product areas.
•Develop technically credible messaging, positioning, and content including guides, blogs, demo scripts, reference architectures, and code-level examples.
•Own the developer persona by understanding workflows, pain points, and decision criteria of data engineers, ML engineers, software developers, and technical architects.
•Create sales and partner enablement materials to help field teams articulate developer value propositions and close technical evaluations.
•Drive product launch strategy and execution, including naming, segmentation, channel mix, and launch tiers, in partnership with product management and marketing.

Travel: Low travel

Pay and Benefits

Salary: USD 190,000 - 249,900 annually

Equity and Bonus:Equity

Perks:MedicalDentalVision401kLife InsuranceDisability InsurancePaid HolidaysPaid LeaveParental Leave

Key Requirements

•7–10 years of product marketing experience, with meaningful exposure to developer-facing or technical products in data, AI, or cloud infrastructure
•Hands-on technical fluency; you've written code (Python, SQL, or similar) and understand APIs and developer workflows
•Demonstrated track record creating messaging and content for builder personas that drives awareness, trial, and adoption
•Experience developing technical content assets including reference architectures, demo narratives, and developer how-to content
•Strong cross-functional skills to partner with product management, engineering, sales, and developer relations to align GTM strategies and execute launches

Experience:7-10 yearsDataAICloud infrastructureDeveloperEngineering

Education:Bachelor's

Skills:PythonSQLAPIsGitHubDeveloper workflowsDocumentation

Tech Stack:PythonSQLAPIsGitHubStack Overflow

Company Brief

Snowflake

Industry: Data Infrastructure

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Bozeman, United States

Founded: 2012

Website LinkedIn