Insider

1 month ago

Senior Marketing Specialist, UK & Nordics

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 13 hours agoStatus: Live

Job Summary

Senior marketing leader responsible for building and executing a regional B2B SaaS marketing strategy across the UK, Benelux, and Nordics, coordinating with global and local teams to drive demand, events, ABM programs, and content; owns local asset development, events, and measurement of lead quality and pipeline impact.

Location: London

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Build and own the marketing strategy and execution for the UK, Benelux & Nordics, collaborating with the global marketing team, local sales, and marketing specialists to increase awareness, engagement, and lead generation.
•Manage all local marketing activities including demand generation, ABM, events, customer marketing, web, content, and PR.
•Own the event marketing program calendars and manage speaker recruitment, logistics, and related projects.
•Create locally relevant assets (case studies, whitepapers, guides) to support sales and campaigns.
•Collaborate with Sales, Marketing Operations, Sales Enablement, and Sales Engineering to ensure alignment and measure programme performance and lead quality.

Pay and Benefits

Equity and Bonus:Equity

Perks:EquityLearning Budget

Key Requirements

•4+ years in B2B SaaS marketing with a proven track record in demand generation, field marketing, and event management.
•Strong leadership skills with experience in building and managing teams.
•Good knowledge of the digital space.
•Experience with marketing automation and CRM tools (e.g., HubSpot, Marketo, Eloqua, Pardot, Salesforce).
•Excellent written and oral communication skills with the ability to pitch compelling marketing materials; strong problem-solving skills.

Experience:4+ yearsSaaSB2BMarketing

Skills:LeadershipCommunicationProblem-solving

Languages:English

Tech Stack:HubSpotMarketoEloquaPardotSalesforce

Company Brief

Insider

Provides a growth management and personalization platform that helps brands unify customer data, run personalized experiences across channels, and optimize acquisition, conversion, and retention using AI-driven segmentation and orchestration.

Industry: Enterprise Software

Company Size: Large (251 to 1,000 employees)

Growth: Scaleup

Funding: Series C

Headquarters: Istanbul, Turkey

Founded: 2012

Website

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Insider

1 month ago

Senior Marketing Specialist, UK & Nordics

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 13 hours agoStatus: Live

Job Summary

Location: London

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Build and own the marketing strategy and execution for the UK, Benelux & Nordics, collaborating with the global marketing team, local sales, and marketing specialists to increase awareness, engagement, and lead generation.
•Manage all local marketing activities including demand generation, ABM, events, customer marketing, web, content, and PR.
•Own the event marketing program calendars and manage speaker recruitment, logistics, and related projects.
•Create locally relevant assets (case studies, whitepapers, guides) to support sales and campaigns.
•Collaborate with Sales, Marketing Operations, Sales Enablement, and Sales Engineering to ensure alignment and measure programme performance and lead quality.

Pay and Benefits

Equity and Bonus:Equity

Perks:EquityLearning Budget

Key Requirements

•4+ years in B2B SaaS marketing with a proven track record in demand generation, field marketing, and event management.
•Strong leadership skills with experience in building and managing teams.
•Good knowledge of the digital space.
•Experience with marketing automation and CRM tools (e.g., HubSpot, Marketo, Eloqua, Pardot, Salesforce).
•Excellent written and oral communication skills with the ability to pitch compelling marketing materials; strong problem-solving skills.

Experience:4+ yearsSaaSB2BMarketing

Skills:LeadershipCommunicationProblem-solving

Languages:English

Tech Stack:HubSpotMarketoEloquaPardotSalesforce

Company Brief

Insider

Industry: Enterprise Software

Company Size: Large (251 to 1,000 employees)

Growth: Scaleup

Funding: Series C

Headquarters: Istanbul, Turkey

Founded: 2012

Website