Senior Performance Marketing Specialist

Delivery Hero
Barcelona
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 3+ yearsSkills: ["Analytical mindset","Communication","Problem-solving","Data-driven decision making","Proactive","Cross-functional collaboration"]

Own end-to-end performance marketing for Glovo regions, leading the creation, development, and optimization of acquisition campaigns across App Campaigns (UAC) and programmatic channels. Use data-driven measurement, attribution, and incrementality thinking to uncover opportunities, optimize funnels, and deliver on ROAS and other key targets. Collaborate with performance leads and cross-functional teams (design, BI, and Martech) to run A/B testing and 360 campaigns from strategy through execution.

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Delivery Hero
Delivery Hero
2 days ago

Senior Performance Marketing Specialist

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Last checked: 7 hours agoStatus: Live
Reposted: similar role first listed 6 months ago

Job Summary

Own end-to-end performance marketing for Glovo regions, leading the creation, development, and optimization of acquisition campaigns across App Campaigns (UAC) and programmatic channels. Use data-driven measurement, attribution, and incrementality thinking to uncover opportunities, optimize funnels, and deliver on ROAS and other key targets. Collaborate with performance leads and cross-functional teams (design, BI, and Martech) to run A/B testing and 360 campaigns from strategy through execution.
Location: Barcelona
Workplace: Onsite
Employment Type: Full time · Permanent
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Take the lead in creating, developing, and optimizing high-impact campaigns for one of Glovo’s regions.
  • •Drive acquisition, activation, reactivation, and re-engagement through App Campaigns (UAC) and programmatic channels.
  • •Bring hands-on, data-driven execution to daily operations by measuring, monitoring, and optimizing marketing performance.
  • •Collaborate with performance marketers, analysts, and channel teams (Paid Social, SEM, ASA, and programmatic) to maximize results.
  • •Run continuous optimization using A/B testing and performance analysis while working cross-functionally with design, BI, and Martech.

Pay and Benefits

Equity and Bonus:Equity
Perks:Health InsuranceGlovo CreditGym MembershipRemote WorkEnhanced ParentalOffice NurseryOnline TherapyDiscounts

Key Requirements

  • •3–5+ years of experience in performance marketing, with a strong focus on Google App Campaigns (preferably UAC) and programmatic advertising.
  • •Proven ability to scale campaigns by optimizing acquisition funnels and maximizing ROAS.
  • •Strong understanding of digital measurement, attribution models, incrementality testing, and performance optimization.
  • •Experience managing large-scale campaigns and collaborating across multiple stakeholders and teams.
  • •Fluency in English; additional languages are a plus.
Experience:3+ yearsPerformance marketingOnline advertisingDigital marketingProgrammatic advertising
Skills:Analytical mindsetCommunicationProblem-solvingData-driven decision makingProactiveCross-functional collaboration
Languages:English
Tech Stack:Google App CampaignsUACProgrammatic advertisingGoogle Data StudioTableauExcelGoogle Ads EditorAdjustBranchAppsflyerApp CampaignsA/B testingPaid SocialSEMASA

Company Brief

Delivery Hero
Global online food-ordering and local delivery platform operating multiple regional brands (e.g., Foodpanda, Glovo, Talabat) across 50–70+ countries, supplying food and quick-commerce deliveries via marketplace and logistics services.
Industry: Online Marketplaces
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Berlin, Germany
Founded: 2011
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Glassdoor: 3.4
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