AI Marketing Enablement Manager

Jobber
Edmonton, Toronto, Vancouver, Waterloo
Workplace: HybridFull timeFunction: Marketing & GrowthSkills: ["Coaching","Enablement","Communication","Systems thinking","Stakeholder management"]

Own and expand an in-flight AI enablement program for Demand Generation, extending tools, agents, MCP integrations, prompts, evals, documentation, and adoption across marketing. Build AI-powered workflow tools and integrations that connect models to live ad, analytics, and CRM data. Define quality and reliability practices (evals, regression tests, human review), uncover frontier use cases, and coach marketers through practical adoption and reusable playbooks.

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FursaFursa
Jobber
Jobber
2 days ago

AI Marketing Enablement Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 3 hours agoStatus: Live

Job Summary

Own and expand an in-flight AI enablement program for Demand Generation, extending tools, agents, MCP integrations, prompts, evals, documentation, and adoption across marketing. Build AI-powered workflow tools and integrations that connect models to live ad, analytics, and CRM data. Define quality and reliability practices (evals, regression tests, human review), uncover frontier use cases, and coach marketers through practical adoption and reusable playbooks.
Location: Edmonton, Toronto, Vancouver, Waterloo
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Inherit and own an AI enablement program: extend, keep it reliable, and drive adoption across Demand Generation and adjacent marketing teams.
  • •Build AI-powered tools, agents, automations, and skills tailored to marketing workflows (planning, research, content, channel execution, reporting, experimentation, optimization).
  • •Build and maintain AI integrations connecting to live data (e.g., ad platforms, analytics, CRM) so marketers can work in natural language.
  • •Establish quality and reliability practices using evals, regression tests, and human-in-the-loop review to ensure tools remain trustworthy.
  • •Coach marketers through adoption and translate one-off use cases into reusable playbooks, templates, and version-controlled documentation.

Pay and Benefits

Equity and Bonus:Equity
Perks:EquityHealth InsuranceRetirement SavingsWellness Stipend

Key Requirements

  • •Hands-on experience using AI to materially improve marketing workflows or business processes, ideally with a working prototype on a real workflow.
  • •Experience building AI-powered tools, agents, automations, custom assistants, integrations, or agent workflows connected to real data sources.
  • •Strong understanding of marketing work across demand generation, lifecycle, paid acquisition, SEO/GEO/AEO, content, marketing operations, analytics, or growth.
  • •Ability to learn marketers’ workflows quickly, identify where AI creates meaningful leverage, and judge what should and shouldn’t be automated.
  • •Comfort defining evals, testing outputs, and designing human-in-the-loop checkpoints to make AI trustworthy in production.
Experience:Demand generationGrowth marketingMarketing operationsLifecycle marketingPerformance marketing
Skills:CoachingEnablementCommunicationSystems thinkingStakeholder management
Tech Stack:HubSpotSalesforceGoogle AdsMeta AdsCampaign Manager 360GA4Google Tag ManagerAppsFlyerFirebaseTableauLookerMetabaseCubeWebflowContentfulClaudeChatGPTClaude CodeOpenAI CodexModel Context Protocol (MCP)

Company Brief

Jobber
Provides cloud-based business management software for home and field service businesses to manage quoting, scheduling, invoicing, payments, and client communications, serving hundreds of thousands of service professionals worldwide.
Industry: Enterprise Software
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Funding: Series D
Headquarters: Edmonton, Canada
Founded: 2011
Glassdoor
Glassdoor: 3.5
WebsiteLinkedInGlassdoor