Senior Product Marketing Manager - AI Protect

Zscaler
San Jose
Workplace: HybridFull timeUSD 171,500 - 235,000 annuallyFunction: Marketing & GrowthExperience: 5+ yearsSkills: ["Customer obsession","Collaboration","Ownership","Accountability","Urgeny","Competitive thinking","Communication","Problem-solving"]

Own go-to-market strategy, positioning, and field enablement for AI Protect, translating product roadmap investments into compelling market narratives. Develop differentiated messaging across securing employee AI adoption and defending against AI-powered threats. Build multi-persona content for data security owners, SecOps, risk/compliance officers, and CISOs while leading competitive intelligence. Enable the global sales organization with battlecards, objection handling, and targeted sales plays to win in contested B2B security markets.

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FursaFursa
Zscaler
Zscaler
2 months ago

Senior Product Marketing Manager - AI Protect

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 10 hours agoStatus: Live

Job Summary

Own go-to-market strategy, positioning, and field enablement for AI Protect, translating product roadmap investments into compelling market narratives. Develop differentiated messaging across securing employee AI adoption and defending against AI-powered threats. Build multi-persona content for data security owners, SecOps, risk/compliance officers, and CISOs while leading competitive intelligence. Enable the global sales organization with battlecards, objection handling, and targeted sales plays to win in contested B2B security markets.
Location: San Jose
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Drive positioning, messaging, and cross-functional launch execution for AI Protect, partnering with Product Management to translate roadmap investments into market narratives.
  • •Create differentiated messaging across employee AI adoption security (shadow AI, AI DLP, GenAI visibility) and AI-powered threat defense (adversarial AI, AI-driven attacks).
  • •Develop deep understanding of multi-persona buying centers (data security owners, SecOps teams, risk/compliance officers, CISOs) and create tailored content for each.
  • •Monitor and synthesize competitive intelligence, actively enabling the field to differentiate Zscaler offerings and win deals.
  • •Build sales enablement programs and field tools (battlecards, objection handlers, targeted sales plays) to navigate buying cycles and accelerate revenue.

Pay and Benefits

Salary: USD 171,500 - 235,000 annually
Perks:Health InsuranceParental LeaveRetirementLearning Budget

Key Requirements

  • •5+ years of product marketing, competitive intelligence, or technical marketing for enterprise security, cloud, or SaaS, with a BS/MS in a STEM, Marketing, or related field.
  • •Broad familiarity with enterprise security domains (data security, cloud security, security operations, threat detection) and foundational understanding of AI/ML to position AI-driven solutions.
  • •Proven ability to create sharp, differentiated messaging and competitive positioning for B2B security products across technical and leadership buying personas in active, contested markets.
  • •Demonstrated experience building sales enablement programs and field tools (battlecards, targeted sales plays, persona-specific assets) that drive measurable impact.
  • •Exceptional written, verbal, and presentation skills with precision and confidence.
Experience:5+ yearsEnterprise securityCloudSaaSProduct marketingCompetitive intelligenceAI/MLAI security
Education:
Skills:Customer obsessionCollaborationOwnershipAccountabilityUrgenyCompetitive thinkingCommunicationProblem-solving
Languages:English

Company Brief

Zscaler
Provides cloud-native security platform delivering secure access, threat protection, and zero trust services to organizations, enabling secure internet and private application access without traditional network appliances.
Industry: Cybersecurity
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Jose, United States
Founded: 2007
WebsiteLinkedIn