Button

3 months ago

Product Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 8 hours agoStatus: Live

Job Summary

Product Marketing Manager at Button shaping go-to-market strategy, positioning, and messaging across advertisers, publishers, and partners. You’ll translate complex product capabilities into compelling narratives, collaborate with Product, Sales, and Partner Success, and own launches and enablement to drive adoption and revenue in a fast-paced, cross-functional environment.

Location: New York

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Define clear, differentiated positioning and messaging for Button’s products across advertisers, publishers, and partners.
•Own end-to-end go-to-market strategy for new product launches and feature releases, including target segments, use cases, and ICPs.
•Create high-impact sales materials and enablement content to support sales and partner success with tailored narratives and materials.
•Conduct ongoing market and competitive intelligence to inform positioning and product strategy; develop battlecards and identify opportunities.
•Collaborate with Marketing to produce content (blogs, case studies, webinars, product announcements) to drive awareness and adoption.

Pay and Benefits

Perks:Health InsuranceVisionDental401kPaid LeaveLifestyle StipendOne Medical

Key Requirements

•3–6 years of experience in product marketing, growth, or related roles (preferably in B2B SaaS, adtech, martech, or marketplaces)
•Strong ability to translate complex products into clear, compelling messaging
•Experience owning or contributing to product launches and go-to-market strategies
•Excellent written and verbal communication skills, with a knack for storytelling
•Analytical mindset with the ability to leverage data to inform decisions

Experience:3-6 yearsSaaSAdtechMartechMarketplaces

Skills:CommunicationStorytellingCollaborationAnalyticalPresentation

Languages:English

Company Brief

Button

Provides a partnership and commerce platform that connects apps, publishers, and brands to drive consumer acquisitions and in-app commerce through deep linking, measurement, and performance-based partnerships.

Industry: SaaS

Company Size: Medium (51 to 250 employees)

Headquarters: New York, United States

Website

Loading job details...

Preparing the role view and application actions.

Button

3 months ago

Product Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 8 hours agoStatus: Live

Job Summary

Location: New York

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Define clear, differentiated positioning and messaging for Button’s products across advertisers, publishers, and partners.
•Own end-to-end go-to-market strategy for new product launches and feature releases, including target segments, use cases, and ICPs.
•Create high-impact sales materials and enablement content to support sales and partner success with tailored narratives and materials.
•Conduct ongoing market and competitive intelligence to inform positioning and product strategy; develop battlecards and identify opportunities.
•Collaborate with Marketing to produce content (blogs, case studies, webinars, product announcements) to drive awareness and adoption.

Pay and Benefits

Perks:Health InsuranceVisionDental401kPaid LeaveLifestyle StipendOne Medical

Key Requirements

•3–6 years of experience in product marketing, growth, or related roles (preferably in B2B SaaS, adtech, martech, or marketplaces)
•Strong ability to translate complex products into clear, compelling messaging
•Experience owning or contributing to product launches and go-to-market strategies
•Excellent written and verbal communication skills, with a knack for storytelling
•Analytical mindset with the ability to leverage data to inform decisions

Experience:3-6 yearsSaaSAdtechMartechMarketplaces

Skills:CommunicationStorytellingCollaborationAnalyticalPresentation

Languages:English

Company Brief

Button

Industry: SaaS

Company Size: Medium (51 to 250 employees)

Headquarters: New York, United States

Website