Creative Strategist - Script (Performance Marketing) - SuperKalam (Bangalore)

SuperKalam
Bengaluru
Workplace: OnsiteFull timeINR 600,000 - 900,000 annuallyFunction: Marketing & GrowthSkills: ["Writing","Communication","Ownership","Bias for action"]

Creative Strategist responsible for end-to-end performance marketing creatives. Owns user-research hooks, script writing, production briefs, and testing; drives weekly test cycles and growth experiments to optimize ads for UPSC and K-12. Works in Bangalore on in-office basis with a high-ownership, fast-iteration mindset in a YC-backed EdTech startup.

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SuperKalam
SuperKalam
7 months ago

Creative Strategist - Script (Performance Marketing) - SuperKalam (Bangalore)

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Source: Company careers pageValidated by: Fursa AI
Last checked: 7 hours agoStatus: Live

Job Summary

Creative Strategist responsible for end-to-end performance marketing creatives. Owns user-research hooks, script writing, production briefs, and testing; drives weekly test cycles and growth experiments to optimize ads for UPSC and K-12. Works in Bangalore on in-office basis with a high-ownership, fast-iteration mindset in a YC-backed EdTech startup.
Location: Bengaluru
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Own the end-to-end process of performance marketing creatives, from identifying user problems to turning insights into high-converting ad scripts and coordinating production with creators/editors
  • •Develop and maintain hooks and a library of proof points, angles, and winning patterns to drive ad performance
  • •Write practical, performance-first scripts for short video ads (15s–60s) and create multiple variants per hook
  • •Coordinate with creators and editors to produce high-quality creatives with clear briefs and fast feedback loops
  • •Lead growth experiments and partnerships to scale successful creatives across UPSC and K-12

Pay and Benefits

Salary: INR 600,000 - 900,000 annually

Key Requirements

  • •Based in Bangalore with strong ownership mindset and ability to move work forward without waiting for instructions
  • •Comfortable talking to students/users on calls daily and gathering real-user insights
  • •Strong writing and communication skills with a direct, no-fluff style
  • •Bias for action and high accountability for outcomes
  • •Experience or interest in B2C startups, growth/marketing, and performance marketing creatives (Meta/Google ads)
Experience:EdtechStartupMarketing
Skills:WritingCommunicationOwnershipBias for action
Languages:English
Tech Stack:MetaGoogle AdsCreatorsVideo productionScripts

Eligibility

Visa:US citizen/visa only
Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

SuperKalam
SuperKalam is a creative studio offering digital content services including illustration, animation, and visual storytelling for brands and agencies. They produce bespoke multimedia assets to support marketing, social, and editorial projects.
Industry: Photography & Video Production
Website