thatgamecompany

2 weeks ago

Senior Brand Creative Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Own the ideation, scripting, and production of brand and UA creative across international markets, including app store visual storefronts and community UGC hooks. Develop audience-tailored creative strategies for seasonal themes and IP collaborations, while maintaining premium global aesthetic standards. Partner with designers, 3D/video editors, and external vendors to deliver high-quality assets. Use full-funnel performance data (CPM, retention, CTR, CVR) to diagnose creative fatigue and iterate rapidly for better results.

Location: Anywhere

Employment Type: Full time

Job Function: Administration & Executive Assistance

Seniority: Manager level

Key Responsibilities

•Ideate, script, and produce visual assets for overseas brand videos, UA performance ad creatives, community UGC viral hooks, and app store visual storefronts.
•Create tailored creative strategies for seasonal themes and IP collaborations to achieve high emotional resonance and precise visual positioning for target demographics.
•Maintain premium international aesthetic quality, controlling color grading, composition, pacing, and visual sophistication to match local cultural sensibilities.
•Collaborate with visual designers, 3D/video editors, and external vendors; translate creative intent into clear, structured briefs for production teams.
•Analyze full-funnel performance metrics (CPM, retention, CTR, CVR) and use data to diagnose creative fatigue or friction points and execute iteration/optimization plans.

Key Requirements

•5+ years producing overseas gaming brand video creatives, with strong understanding of global player subcultures and emotional drivers.
•Highly proficient with After Effects and Premiere Pro, including use of VFX plugins; Motion Graphics (MG) and 2D animation preferred.
•Ability to build logical, data-justified creative pitches that balance brand identity with UA acquisition efficiency.
•Bachelor’s degree or higher in Fine Arts, Graphic Design, Digital Media, Film & Advertising, or related fields preferred.
•Professional working proficiency in Chinese and English; Japanese fluency is a plus. Provide a portfolio or showcase link upon application.

Experience:5+ yearsGamingVideo productionUA (user acquisition)Overseas markets

Education:Bachelor's in Fine Arts, Graphic Design, Digital Media, Film & Advertising (or related fields)

Skills:Logical reasoningCreative strategyCross-functional collaborationVendor managementData-driven iteration

Languages:ChineseEnglishJapanese

Tech Stack:After EffectsPremiere ProVFX pluginsMotion Graphics2D animationApp StoreGoogle Play

Company Brief

thatgamecompany

thatgamecompany develops artistic, narrative-driven video games focused on emotional experiences and innovative interactive design. Known for titles like Flower, Journey, and Sky: Children of the Light, the studio emphasizes player connection and evocative audiovisual storytelling.

Industry: Gaming

Company Size: Medium (51 to 250 employees)

Growth: Established Company

Headquarters: Santa Monica, United States

Founded: 2006

Website LinkedIn

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thatgamecompany

2 weeks ago

Senior Brand Creative Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Location: Anywhere

Employment Type: Full time

Job Function: Administration & Executive Assistance

Seniority: Manager level

Key Responsibilities

•Ideate, script, and produce visual assets for overseas brand videos, UA performance ad creatives, community UGC viral hooks, and app store visual storefronts.
•Create tailored creative strategies for seasonal themes and IP collaborations to achieve high emotional resonance and precise visual positioning for target demographics.
•Maintain premium international aesthetic quality, controlling color grading, composition, pacing, and visual sophistication to match local cultural sensibilities.
•Collaborate with visual designers, 3D/video editors, and external vendors; translate creative intent into clear, structured briefs for production teams.
•Analyze full-funnel performance metrics (CPM, retention, CTR, CVR) and use data to diagnose creative fatigue or friction points and execute iteration/optimization plans.

Key Requirements

•5+ years producing overseas gaming brand video creatives, with strong understanding of global player subcultures and emotional drivers.
•Highly proficient with After Effects and Premiere Pro, including use of VFX plugins; Motion Graphics (MG) and 2D animation preferred.
•Ability to build logical, data-justified creative pitches that balance brand identity with UA acquisition efficiency.
•Bachelor’s degree or higher in Fine Arts, Graphic Design, Digital Media, Film & Advertising, or related fields preferred.
•Professional working proficiency in Chinese and English; Japanese fluency is a plus. Provide a portfolio or showcase link upon application.

Experience:5+ yearsGamingVideo productionUA (user acquisition)Overseas markets

Education:Bachelor's in Fine Arts, Graphic Design, Digital Media, Film & Advertising (or related fields)

Skills:Logical reasoningCreative strategyCross-functional collaborationVendor managementData-driven iteration

Languages:ChineseEnglishJapanese

Tech Stack:After EffectsPremiere ProVFX pluginsMotion Graphics2D animationApp StoreGoogle Play

Company Brief

thatgamecompany

Industry: Gaming

Company Size: Medium (51 to 250 employees)

Growth: Established Company

Headquarters: Santa Monica, United States

Founded: 2006

Website LinkedIn