Trend Micro

1 week ago

Field Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Own integrated field marketing in Korea to accelerate business growth by driving qualified pipeline, customer engagement, and market presence. Partner with the Korea Country Manager, sales, and global/regional marketing to translate global strategy into local campaigns, multi-channel demand generation, events, partner/co-channel marketing, and localized content. Measure performance across pipeline contribution and ROI to continuously improve results, including MQL-to-SQL conversion and event effectiveness.

Location: Seoul

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Develop and execute Korea marketing strategy with the Korea Country Manager and sales leadership, acting as conduit between global marketing direction and country priorities.
•Create go-to-market plans and build qualified pipeline through integrated multi-channel demand generation campaigns (digital, webinars, events, PR, and partner marketing).
•Align marketing programs with go-to-market objectives by working closely with sales; run account-based marketing to drive deep account engagement.
•Plan, manage, and coordinate local and regional events to support business objectives and optimize investments based on effectiveness.
•Localize global marketing content and messaging for Korean customers and partners, and support PR coverage by building relationships with media and journalists.

Key Requirements

•Bachelor’s degree in marketing, business, communications, or a related field.
•5+ years of field marketing, demand generation, or integrated marketing experience in technology, cybersecurity, SaaS, or B2B.
•Proven experience developing and executing marketing campaigns that generate measurable pipeline and business impact.
•Strong understanding of B2B go-to-market strategies, demand generation, lead management, and sales alignment.
•Fluency in Korean and English; experience working in a hybrid reporting structure with cross-functional stakeholders.

Experience:5+ yearsTechnologyCybersecuritySaaSB2B

Education:Bachelor's in marketing, Business, Communications, or related field

Skills:CommunicationProject managementData-driven mindsetCross-functional collaboration

Languages:KoreanEnglish

Company Brief

Trend Micro

Global cybersecurity company providing endpoint, cloud, network, and hybrid security solutions to protect businesses and consumers from cyber threats, leveraging threat intelligence, machine learning, and automated protection across environments.

Industry: Cybersecurity

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Tokyo, Japan

Founded: 1988

Website LinkedIn

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Trend Micro

1 week ago

Field Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Location: Seoul

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Develop and execute Korea marketing strategy with the Korea Country Manager and sales leadership, acting as conduit between global marketing direction and country priorities.
•Create go-to-market plans and build qualified pipeline through integrated multi-channel demand generation campaigns (digital, webinars, events, PR, and partner marketing).
•Align marketing programs with go-to-market objectives by working closely with sales; run account-based marketing to drive deep account engagement.
•Plan, manage, and coordinate local and regional events to support business objectives and optimize investments based on effectiveness.
•Localize global marketing content and messaging for Korean customers and partners, and support PR coverage by building relationships with media and journalists.

Key Requirements

•Bachelor’s degree in marketing, business, communications, or a related field.
•5+ years of field marketing, demand generation, or integrated marketing experience in technology, cybersecurity, SaaS, or B2B.
•Proven experience developing and executing marketing campaigns that generate measurable pipeline and business impact.
•Strong understanding of B2B go-to-market strategies, demand generation, lead management, and sales alignment.
•Fluency in Korean and English; experience working in a hybrid reporting structure with cross-functional stakeholders.

Experience:5+ yearsTechnologyCybersecuritySaaSB2B

Education:Bachelor's in marketing, Business, Communications, or related field

Skills:CommunicationProject managementData-driven mindsetCross-functional collaboration

Languages:KoreanEnglish

Company Brief

Trend Micro

Industry: Cybersecurity

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Tokyo, Japan

Founded: 1988

Website LinkedIn