Associate Director, HCP Marketing

BridgeBio
San Francisco
Workplace: HybridFull timeUSD 181,500 - 235,000Function: Marketing & GrowthSkills: ["Communication","Organization","Collaboration","Self-starter","Presentation"]

Lead HCP marketing to support the US development and commercialization of BBP-418. You’ll embed market needs into cross-functional product teams, drive brand planning, messaging, and claims, and develop metrics to measure campaign impact. Own integrated launch execution across channels, manage KOL/speaker bureau and peer-to-peer content, collaborate with Market Access and Medical, and partner with digital and agency teams to optimize education and promotional programs for rare-disease patients.

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BridgeBio
BridgeBio
2 hours ago

Associate Director, HCP Marketing

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Job Summary

Lead HCP marketing to support the US development and commercialization of BBP-418. You’ll embed market needs into cross-functional product teams, drive brand planning, messaging, and claims, and develop metrics to measure campaign impact. Own integrated launch execution across channels, manage KOL/speaker bureau and peer-to-peer content, collaborate with Market Access and Medical, and partner with digital and agency teams to optimize education and promotional programs for rare-disease patients.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Director level

Key Responsibilities

  • •Serve as a commercial member on product teams and embed market needs into cross-functional planning.
  • •Lead brand planning, messaging, and claims work, including metrics to measure and ensure program success.
  • •Lead agile, cross-functional work to develop and launch marketing campaigns and ensure aligned launch execution across functions.
  • •Manage commercial convention presence and partner with Market Access on access and reimbursement strategies.
  • •Develop and evolve disease education campaigns, manage speaker bureau, and lead creation of HCP peer-to-peer educational content.
Travel: Medium travel

Pay and Benefits

Salary: USD 181,500 - 235,000
Equity and Bonus:Equity
Perks:Health InsuranceDentalVision401kEquityHsaFsaPaid Leave

Key Requirements

  • •5+ years of commercial biotech or pharmaceutical experience, including at least three years in Marketing.
  • •Successful launch experience in a competitive market is preferred.
  • •Rare disease experience is preferred.
  • •Ability to develop and act on insights from complex clinical data and market research.
  • •Excellent oral, written, and presentation skills; travel (~25%) is required.
Experience:BiotechPharmaceuticalsRare disease
Skills:CommunicationOrganizationCollaborationSelf-starterPresentation
Languages:English

Company Brief

BridgeBio
Develops medicines for patients with genetic diseases by advancing targeted therapeutics from discovery through clinical development and commercialization, focusing on genetically defined diseases with high unmet medical need.
Industry: Biotech
Company Size: Large (251 to 1,000 employees)
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Palo Alto, United States
Founded: 2015
WebsiteLinkedIn