Digital Proposition & Trading Manager

Du
Dubai
Workplace: OnsiteFull timeFunction: Capital Markets, Trading & QuantExperience: 3-5 yearsEducation: bachelorsSkills: ["Collaboration","Stakeholder management","Attention to detail","Commercial acumen","Execution discipline"]

Drive commercial performance for new du projects by developing propositions and target segments, then increasing traffic, engagement, and conversion through effective digital trading and campaign execution. Own the trading calendar, plan and coordinate multi-channel marketing and sales campaigns, and enable upsell/cross-sell using personalized digital placements. Track weekly performance, run A/B tests, optimize funnels, and recommend improvements based on analytics insights.

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FursaFursa
Du
Du
4 days ago

Digital Proposition & Trading Manager

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Last checked: 12 hours agoStatus: Live

Job Summary

Drive commercial performance for new du projects by developing propositions and target segments, then increasing traffic, engagement, and conversion through effective digital trading and campaign execution. Own the trading calendar, plan and coordinate multi-channel marketing and sales campaigns, and enable upsell/cross-sell using personalized digital placements. Track weekly performance, run A/B tests, optimize funnels, and recommend improvements based on analytics insights.
Location: Dubai
Workplace: Onsite
Employment Type: Full time
Job Function: Capital Markets, Trading & Quant
Seniority: Manager level

Key Responsibilities

  • •Develop propositions for target segments and manage the roadmap, steering the GTM and driving P&L accountability.
  • •Manage digital real estate (placements like banners, tiles, carousels, push notifications, and in-app messages) and maintain a digital trading calendar aligned to priorities.
  • •Plan and execute marketing and sales campaigns to drive acquisition, retention, and revenue growth, coordinating with Product Owners, Designers, and Content Teams.
  • •Enable upsell and cross-sell by activating digital levers and collaborating with CRM and base management to personalize offers across the customer journey.
  • •Track weekly campaign and placement performance, run A/B tests, analyze funnel performance, and optimize conversion rates; monitor competitor tactics.

Key Requirements

  • •Bachelor’s degree in marketing or business management, or equivalent experience.
  • •3–5 years of experience in digital trading, digital marketing, or eCommerce performance management.
  • •Strong understanding of digital ecosystems (web, app, CMS, personalization engines).
  • •Experience with analytics tools (e.g., GA4, Adjust, Adobe) and data visualization/reporting.
  • •Demonstrated performance impact across internal placements and digital upsell/cross-sell campaigns.
Experience:3-5 yearsECommerceDigital marketing
Education:Bachelor's in marketing or business management related field
Skills:CollaborationStakeholder managementAttention to detailCommercial acumenExecution discipline
Tech Stack:WebAppCMSPersonalization enginesGA4AdjustAdobeAnalytics toolsData visualizationA/B testing

Company Brief

Du
du (Emirates Integrated Telecommunications Company PJSC) is a UAE-based telecom operator providing mobile, fixed-line, broadband, IPTV and ICT services to consumers and businesses across the United Arab Emirates.
Industry: Telecommunications
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Dubai, United Arab Emirates
Founded: 2005
Glassdoor
Glassdoor: 3.6
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