Allianz

6 days ago

Werkstudent (m/w/d) Online Marketing (München, DE, 81677)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 16 hours agoStatus: Live

Job Summary

Support the Online Marketing team in shaping the customer journey on the Allianz Direct website. You will research topics, create and maintain content in Adobe Experience Manager, coordinate with relevant experts and agencies, and publish and QA website content. Help optimize content for SEO and “GEO” (LLMs), while using MS Office and AI tools like Claude to deliver data-driven, high-quality online experiences.

Location: Munich

Workplace: Onsite

Employment Type: Internship

Job Function: Marketing & Growth

Seniority: Intern level

Key Responsibilities

•Conduct independent topic research and plan content for the website.
•Create, update, and manage website content in Adobe Experience Manager.
•Coordinate with relevant departments and agencies to align on content.
•Draft, edit, and publish text, images, and other website content, including ongoing quality assurance.
•Support optimization of content for search engines (SEO) and LLM-based “GEO”.

Key Requirements

•Enrolled student in business, marketing, media and communication, IT, or equivalent practical experience.
•Confident use of MS Office, especially MS Excel and MS PowerPoint.
•Confident use of AI tools (e.g., Claude) with goal-oriented application.
•First experience in online marketing is desirable.
•Basic understanding of web technologies (HTML, CSS, JavaScript) and practical experience with content management systems are beneficial.

Skills:CommunicationDetail-oriented workTeam collaborationProactive problem-solvingAdaptability

Languages:German

Tech Stack:Adobe Experience ManagerAdobe Experience Manager (AEM)MS OfficeMS ExcelMS PowerPointAI toolsClaudeSEOLLMGEOHTMLCSSJavaScript

Company Brief

Allianz

Global insurance and financial services group offering property-casualty insurance, life and health insurance, asset management, and corporate risk solutions to individuals, businesses, and institutions across more than 70 countries.

Industry: Insurance

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Munich, Germany

Founded: 1890

Website LinkedIn

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Allianz

6 days ago

Werkstudent (m/w/d) Online Marketing (München, DE, 81677)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 16 hours agoStatus: Live

Job Summary

Location: Munich

Workplace: Onsite

Employment Type: Internship

Job Function: Marketing & Growth

Seniority: Intern level

Key Responsibilities

•Conduct independent topic research and plan content for the website.
•Create, update, and manage website content in Adobe Experience Manager.
•Coordinate with relevant departments and agencies to align on content.
•Draft, edit, and publish text, images, and other website content, including ongoing quality assurance.
•Support optimization of content for search engines (SEO) and LLM-based “GEO”.

Key Requirements

•Enrolled student in business, marketing, media and communication, IT, or equivalent practical experience.
•Confident use of MS Office, especially MS Excel and MS PowerPoint.
•Confident use of AI tools (e.g., Claude) with goal-oriented application.
•First experience in online marketing is desirable.
•Basic understanding of web technologies (HTML, CSS, JavaScript) and practical experience with content management systems are beneficial.

Skills:CommunicationDetail-oriented workTeam collaborationProactive problem-solvingAdaptability

Languages:German

Tech Stack:Adobe Experience ManagerAdobe Experience Manager (AEM)MS OfficeMS ExcelMS PowerPointAI toolsClaudeSEOLLMGEOHTMLCSSJavaScript

Company Brief

Allianz

Industry: Insurance

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Munich, Germany

Founded: 1890

Website LinkedIn