Senior Marketing Manager - PropTech

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 1 hour agoStatus: Live

Job Summary

Own Proptech’s brand and marketing end to end, setting strategy, audience focus, and funnel mapping for renter-to-homeowner and returning-seller journeys. Lead positioning, write key content, plan campaigns, and make budget calls grounded in conversion, cost per lead, and ROI. Run lifecycle/CRM nurture and retention programs via central tooling, coordinate with central marketing for execution and creative, and ensure marketing activity stays aligned with the product roadmap across B2C, B2B broker, and property management channels.

Location: Dubai

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Set Proptech marketing strategy, audience priorities, and storytelling across the funnel from affordability awareness to owner retention.
•Own Proptech brand positioning and translate strategy into an execution roadmap aligned with product and engineering shipping across B2C, B2B broker, and property management.
•Draft and lead significant portions of content (blogs, LinkedIn posts, campaign copy, and website messaging) and maintain an editorial quality bar.
•Own analytics and measurement (funnel conversion, cost per disbursal, campaign ROI) and report outcomes to GM/CRO and central marketing.
•Run lifecycle and CRM marketing (nurture sequences, re-engagement, retention) using central marketing’s CRM tooling while coordinating with central teams for paid/design/creative and daily social management.

Key Requirements

•8 to 12 years in marketing with experience across brand/positioning and performance or growth.
•Track record building positioning and go-to-market from near-scratch rather than running an established playbook.
•Strong budget ownership and accountability for what spend returns.
•Comfort owning content with a genuine ability to write and shape blogs, social, and campaign/site messaging.
•Strong analytical skills: fluency in funnel and conversion metrics to guide decisions and settle spend arguments.

Experience:8-12 yearsProptechFintechReal estate

Skills:Data-driven decision-makingStakeholder managementJudgmentWritingGood communication

Tech Stack:HubSpotCRMLifecycle marketingSocial media

Company Brief

PRYPCO

Website

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PRYPCO

1 day ago

Senior Marketing Manager - PropTech

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 1 hour agoStatus: Live

Job Summary

Location: Dubai

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Set Proptech marketing strategy, audience priorities, and storytelling across the funnel from affordability awareness to owner retention.
•Own Proptech brand positioning and translate strategy into an execution roadmap aligned with product and engineering shipping across B2C, B2B broker, and property management.
•Draft and lead significant portions of content (blogs, LinkedIn posts, campaign copy, and website messaging) and maintain an editorial quality bar.
•Own analytics and measurement (funnel conversion, cost per disbursal, campaign ROI) and report outcomes to GM/CRO and central marketing.
•Run lifecycle and CRM marketing (nurture sequences, re-engagement, retention) using central marketing’s CRM tooling while coordinating with central teams for paid/design/creative and daily social management.

Key Requirements

•8 to 12 years in marketing with experience across brand/positioning and performance or growth.
•Track record building positioning and go-to-market from near-scratch rather than running an established playbook.
•Strong budget ownership and accountability for what spend returns.
•Comfort owning content with a genuine ability to write and shape blogs, social, and campaign/site messaging.
•Strong analytical skills: fluency in funnel and conversion metrics to guide decisions and settle spend arguments.

Experience:8-12 yearsProptechFintechReal estate

Skills:Data-driven decision-makingStakeholder managementJudgmentWritingGood communication

Tech Stack:HubSpotCRMLifecycle marketingSocial media

Company Brief

PRYPCO

Website