Lead Marketing Analyst - Growth Enablement

Wise
London
Workplace: HybridFull timeGBP 75,000 - 115,000 annuallyFunction: Marketing & GrowthExperience: 4+ yearsSkills: ["Communication","Project management","Stakeholder collaboration","Data quality focus","Business acumen"]

Own reporting and advanced tooling that explain marketing growth drivers end to end. Lead the automation and productionising of Marketing Financials so teams can uncover “why” behind performance and act on the highest-value opportunities. Build and deploy scalable analytics consumption tools (including Streamlit apps and AI/agentic automation), enhance data quality and semantic/impact layers, and partner across Marketing, Analytics, Product, and regional teams to deliver measurable growth improvements.

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FursaFursa
Wise
Wise
2 days ago

Lead Marketing Analyst - Growth Enablement

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Last checked: 9 hours agoStatus: Live

Job Summary

Own reporting and advanced tooling that explain marketing growth drivers end to end. Lead the automation and productionising of Marketing Financials so teams can uncover “why” behind performance and act on the highest-value opportunities. Build and deploy scalable analytics consumption tools (including Streamlit apps and AI/agentic automation), enhance data quality and semantic/impact layers, and partner across Marketing, Analytics, Product, and regional teams to deliver measurable growth improvements.
Location: London
Workplace: Hybrid
Employment Type: Full time · Permanent
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Build and maintain reporting, tooling, and infrastructure to explain marketing growth drivers and the “why” behind performance.
  • •Lead automation of the Marketing Financials process by producing driver analysis deep-dives and shifting focus to scalable insights.
  • •Identify horizontal opportunities and gaps within Marketing Financials, build business cases, and drive them toward execution with stakeholders.
  • •Develop and deploy advanced analytics consumption tools, including Lightdash reporting, Streamlit apps, and AI/agentic automation, and streamline usage across the team.
  • •Collaborate across Marketing, Analytics, Product, and regional teams to prioritize, manage, and deliver initiatives effectively.

Pay and Benefits

Salary: GBP 75,000 - 115,000 annually

Key Requirements

  • •4+ years of hands-on experience in marketing analytics, data engineering, or insights, ideally starting a technical lead journey.
  • •Strong proficiency in SQL and advanced Python.
  • •Experience with modern data stacks including dbt, data warehousing (e.g., Snowflake), and visualization/semantic layers (e.g., Lightdash or Looker).
  • •Proven ability to identify analytical opportunities within financial/marketing processes and report on them effectively.
  • •Strong focus on building systems and automated insights that improve how the business understands and acts on data.
Experience:4+ yearsMarketing analyticsData engineeringInsightsAI automation
Skills:CommunicationProject managementStakeholder collaborationData quality focusBusiness acumen
Languages:English
Tech Stack:SQLPythonDbtSnowflakeLightdashLookerStreamlitAIAgentic automationSemantic layersJIRACursorClaudeGitHub CopilotReporting tools

Company Brief

Wise
Wise (formerly TransferWise) is a London-based fintech that provides low-cost international money transfers, multi-currency accounts and payment infrastructure for individuals and businesses worldwide.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: London, United Kingdom
Founded: 2011
Glassdoor
Glassdoor: 3.8
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