Sales Development Manager - West

Cresta
San Francisco
Workplace: HybridFull timeUSD 142,000 - 190,000 annuallyFunction: SalesSkills: ["Leadership","Accountability","Performance","Forecasting","Cross-functional partnership"]

Lead and build Cresta’s West Coast SDR team, owning outbound and inbound pipeline generation for the AI/CX platform. Set the playbook and drive a data-driven multichannel strategy while mentoring SDRs to grow into future AEs and managers. Partner with Marketing, RevOps, and Sales on ICP, messaging, and process, and report daily on SDR KPIs to hit quotas and SLAs.

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FursaFursa
Cresta
Cresta
4 days ago

Sales Development Manager - West

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 10 hours agoStatus: Live
Reposted: similar role first listed 3 months ago

Job Summary

Lead and build Cresta’s West Coast SDR team, owning outbound and inbound pipeline generation for the AI/CX platform. Set the playbook and drive a data-driven multichannel strategy while mentoring SDRs to grow into future AEs and managers. Partner with Marketing, RevOps, and Sales on ICP, messaging, and process, and report daily on SDR KPIs to hit quotas and SLAs.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Sales
Seniority: Manager level

Key Responsibilities

  • •Hire, onboard, and develop SDR talent for the West Coast team.
  • •Build and iterate on a data-driven outbound and inbound pipeline strategy.
  • •Create a culture of high accountability and performance, using incentives and contests to motivate the team.
  • •Uplevel SDRs through coaching to help them grow into future AEs and managers.
  • •Report daily on SDR KPIs, partnering with Marketing, RevOps, and Sales on ICP, messaging, and process.

Pay and Benefits

Salary: USD 142,000 - 190,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVisionParental LeaveHome Office

Key Requirements

  • •2+ years of sales/SDR leadership experience in a high-growth technology company.
  • •Located in the Bay Area and able to work in office 2x/week (Mon/Wed).
  • •Deep understanding of modern SDR tools including Gong, LinkedIn Sales Nav, 6sense, and ZoomInfo.
  • •Experience executing outbound multichannel strategy and optimizing playbooks.
  • •Strong analytical experience managing pipeline goals and forecasting.
Experience:High-growth technology companyOutbound multichannelSales development (SDR)
Skills:LeadershipAccountabilityPerformanceForecastingCross-functional partnership
Tech Stack:GongLinkedIn Sales Nav6senseZoomInfo

Company Brief

Cresta
Builds AI-driven real-time coaching and assistance for customer-facing teams, using conversational intelligence to improve agent performance, automate workflows, and boost customer outcomes across contact centers and sales operations.
Industry: SaaS
Company Size: Medium (51 to 250 employees)
Growth: Growth Stage Startup
Headquarters: San Francisco, United States
Founded: 2017
WebsiteLinkedIn