Senior Product Manager (Loyalty)

inDrive
Cyprus
Workplace: HybridFull timeEUR 80,200+ annuallyFunction: Product ManagementExperience: 3+ yearsSkills: ["Stakeholder management","Cross-functional collaboration","User research translation","Data-driven decision-making"]

Own and execute the loyalty and engagement product strategy for inDrive drivers, taking initiatives from zero-to-deployment. Design and test gamification mechanics such as badges, leaderboards, and personalized challenges, and build tiered reward programs to recognize top drivers. Drive retention, trip frequency, and churn improvements using quantitative metrics and A/B testing, partnering with research, data, and regional teams across countries to translate driver feedback into features.

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FursaFursa
inDrive
inDrive
19 hours ago

Senior Product Manager (Loyalty)

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Source: Company careers pageValidated by: Fursa AI
Last checked: 2 hours agoStatus: Live

Job Summary

Own and execute the loyalty and engagement product strategy for inDrive drivers, taking initiatives from zero-to-deployment. Design and test gamification mechanics such as badges, leaderboards, and personalized challenges, and build tiered reward programs to recognize top drivers. Drive retention, trip frequency, and churn improvements using quantitative metrics and A/B testing, partnering with research, data, and regional teams across countries to translate driver feedback into features.
Location: Cyprus
Workplace: Hybrid
Employment Type: Full time
Job Function: Product Management
Seniority: Mid level

Key Responsibilities

  • •Develop and execute the loyalty strategy roadmap across driver loyalty and engagement initiatives, from gamification to rewards programs.
  • •Design and test engagement systems such as badges, leaderboards, and personalized challenges to improve daily driving experiences.
  • •Build tiered loyalty programs that recognize and reward the most active and high-quality drivers with clear growth paths.
  • •Create features that foster community and belonging by supporting social connection among drivers and solving their core needs.
  • •Define and track key metrics (driver retention, trip frequency, and churn) and partner with research, data, and regional teams to drive results.

Pay and Benefits

Salary: EUR 80,200 annually

Key Requirements

  • •3+ years of product management experience, preferably in mobile apps, two-sided marketplaces, gig economy platforms, or mobility services.
  • •Proven track record owning end-to-end product streams from ground-zero strategy through deployment.
  • •Strong expertise in behavioral design and engagement systems, including gamification mechanics and structured reward programs.
  • •Ability to build long-term product roadmaps focused on non-monetary motivation, retention, LTV, and churn reduction.
  • •Quantitative skills using data and A/B experiments to measure platform health and track driver retention metrics.
Experience:3+ yearsMobile appsTwo-sided marketplacesGig economyMobility services
Skills:Stakeholder managementCross-functional collaborationUser research translationData-driven decision-making
Languages:English

Company Brief

inDrive
A ride-hailing and mobility platform that lets passengers and drivers negotiate fares directly in real time. It also offers intercity travel, courier, and delivery services in multiple countries.
Industry: Mobility Platforms
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Mountain View, United States
Founded: 2013
WebsiteLinkedIn