Field Marketing Manager

Decagon
San Francisco
Workplace: OnsiteFull timeUSD 160,000 - 210,000 annuallyFunction: Marketing & GrowthSkills: ["Attention to detail","Operational rigor","Project management","Cross-functional collaboration","Leadership","Time management","Organization","Owning outcomes"]

Own Decagon’s field marketing strategy across conferences, executive dinners, webinars, and product launch events to drive brand awareness and demand generation. Partner with GTM leadership to plan an event portfolio, execute outreach to the right audiences, and measure success using KPIs like ROI, lead generation, pipeline influence, and sales engagement. Take responsibility for lead outcomes and run experiments that turn into repeatable programs, collaborating with cross-functional teams and vendors.

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Decagon
Decagon
23 hours ago

Field Marketing Manager

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Last checked: 13 hours agoStatus: Live

Job Summary

Own Decagon’s field marketing strategy across conferences, executive dinners, webinars, and product launch events to drive brand awareness and demand generation. Partner with GTM leadership to plan an event portfolio, execute outreach to the right audiences, and measure success using KPIs like ROI, lead generation, pipeline influence, and sales engagement. Take responsibility for lead outcomes and run experiments that turn into repeatable programs, collaborating with cross-functional teams and vendors.
Location: San Francisco
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Partner with GTM leadership to execute an event portfolio that accelerates demand generation pipelines.
  • •Execute field event strategy to reach the right audiences, generate leads, and follow up in a timely manner.
  • •Extend the Decagon brand across multiple event formats including conferences, executive dinners, webinars, and product launch events.
  • •Define and measure field marketing success using KPIs such as ROI, lead generation, pipeline influence, and sales engagement.
  • •Own the outcomes of leads generated and drive high ROI across events.
Travel: High travel

Pay and Benefits

Salary: USD 160,000 - 210,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVisionLife Insurance401kPensionParental LeaveWellness Stipend

Key Requirements

  • •3-5 years planning and executing sponsored events, including hosting and day-of operations.
  • •1-2+ years field marketing experience in a B2B SaaS / enterprise software startup.
  • •Excellent attention to detail with operational rigor and strong project management.
  • •Ability to manage events across tradeshows, virtual webinars, and customer dinners while balancing awareness and demand generation.
  • •Familiarity with sales processes and systems, plus a track record of turning evolving experiments into repeatable programs.
Experience:B2B SaaSEnterprise softwareField marketing
Skills:Attention to detailOperational rigorProject managementCross-functional collaborationLeadershipTime managementOrganizationOwning outcomes

Company Brief

Decagon
Builds conversational AI agents and a platform that automates customer support across chat, email, and voice, enabling brands to deliver concierge-level customer experiences at scale.
Industry: AI & Machine Learning
Company Size: Medium (51 to 250 employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series C
Headquarters: San Francisco, United States
Founded: 2023
Glassdoor
Glassdoor: 3.9
WebsiteLinkedInGlassdoor