Conversion Rate Optimization Manager (m/f/d)

Sonova
Berlin
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 4+ yearsEducation: bachelorsSkills: ["Communication","Presentation skills","Analytical skills","Data-driven mindset"]

Own and optimize the end-to-end digital experience to drive measurable conversion-rate improvements across global markets. Collaborate with UI/UX specialists, content strategists, developers, and analysts to identify user pain points, form hypotheses, and validate them with A/B testing. Use tools like VWO, Optimizely, and Hotjar/Clarity to analyze customer journeys and report insights to Marketing and Country teams while tracking KPIs and engagement.

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FursaFursa
Sonova
Sonova
2 months ago

Conversion Rate Optimization Manager (m/f/d)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 12 hours agoStatus: Live

Job Summary

Own and optimize the end-to-end digital experience to drive measurable conversion-rate improvements across global markets. Collaborate with UI/UX specialists, content strategists, developers, and analysts to identify user pain points, form hypotheses, and validate them with A/B testing. Use tools like VWO, Optimizely, and Hotjar/Clarity to analyze customer journeys and report insights to Marketing and Country teams while tracking KPIs and engagement.
Location: Berlin
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Own, optimize, and personalize the digital experience to increase conversion rates across the digital journey.
  • •Collaborate with UI/UX specialists, content strategists, developers, and analysts to identify and resolve user pain points.
  • •Analyze the customer journey and develop conversion-improvement hypotheses using qualitative and quantitative insights.
  • •Set up and run A/B tests in collaboration with IT for more complex implementations, and communicate results to Marketing and Country teams.
  • •Track and improve team KPIs and consumer engagement with global digital products.

Pay and Benefits

Perks:Paid LeaveLearning BudgetTransit SubsidyPensionRelocationUrban Sports

Key Requirements

  • •4+ years of experience in conversion rate optimization (CRO).
  • •Hands-on CRO and A/B testing experience with tools such as VWO, Optimizely (preferred), AB Tasty, Hotjar, and Clarity.
  • •Strong analytical skills and experience with reporting platforms such as PowerBI, Piwik, and GA4.
  • •Excellent communication and presentation skills.
  • •Bachelor’s degree in Business, Marketing, or a related field.
Experience:4+ years
Education:Bachelor's in Business, Marketing, or a related field
Skills:CommunicationPresentation skillsAnalytical skillsData-driven mindset
Tech Stack:VWOOptimizelyAB TastyHotjarClarityPowerBIPiwikGA4LinkedIn Learning

Company Brief

Sonova
Designs, manufactures, and distributes hearing care solutions including hearing aids, cochlear implant accessories, and wireless communication devices, serving audiologists and consumers worldwide through clinics, retail networks, and distribution partners.
Industry: Medical Devices
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Stäfa, Switzerland
Founded: 1947
Website