Sr. Marketing Manager

Visa
Hanoi
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 8-10 yearsEducation: bachelorsSkills: ["Stakeholder management","Client-centric mindset","Analytical thinking","Project management","Communication"]

Lead strategic and tactical marketing for key Vietnam clients by promoting Visa’s Marketing Value Added Services (VAS) and solutions in partnership with regional partner marketing, business development, and consulting/analytics teams. Own VAS proposal design, forecast and manage the VAS opportunity pipeline, and drive revenue and margin through sponsorship activations and co-marketing campaigns. Manage stakeholders, budgets, project delivery, and reporting aligned to revenue recognition, while supporting consumer marketing initiatives and events.

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FursaFursa
Visa
Visa
1 day ago

Sr. Marketing Manager

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Job Summary

Lead strategic and tactical marketing for key Vietnam clients by promoting Visa’s Marketing Value Added Services (VAS) and solutions in partnership with regional partner marketing, business development, and consulting/analytics teams. Own VAS proposal design, forecast and manage the VAS opportunity pipeline, and drive revenue and margin through sponsorship activations and co-marketing campaigns. Manage stakeholders, budgets, project delivery, and reporting aligned to revenue recognition, while supporting consumer marketing initiatives and events.
Location: Hanoi
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Deliver Visa marketing solutions to key Vietnam clients, promoting Marketing Value Added Services (VAS) in partnership with internal teams and agencies.
  • •Lead and design Marketing VAS proposals, manage and forecast the VAS opportunity pipeline, and track project implementation and closure for revenue recognition.
  • •Generate new revenue streams holistically across marketing strategy, creative services (including card design), execution, media planning, activation, events, measurement, sponsorships, and marketing consulting.
  • •Lead consumer marketing and co-marketing projects with clients and partners as assigned, aligned to Visa strategic priorities.
  • •Manage administrative deliverables for client marketing projects and VAS commitments, including marketing approvals, procurement, contract management, and compliance processes.

Key Requirements

  • •Bachelor’s degree in Marketing, Communications, or equivalent.
  • •Masters preferred.
  • •8-10 years of experience in consumer and client marketing management (financial, payments, technology, or FMCG preferred).
  • •Strong experience planning and executing integrated marketing campaigns, including digital and social marketing and performance measurement.
  • •Strong stakeholder management and analytical, complex project and budget management skills; excellent communication in English and Vietnamese.
Experience:8-10 yearsPaymentsFinancial servicesFMCGTechnologyConsumer marketingDigital marketing
Education:Bachelor's in Marketing or Communications
Skills:Stakeholder managementClient-centric mindsetAnalytical thinkingProject managementCommunication
Languages:EnglishVietnamese

Company Brief

Visa
Global payments technology company that operates the VisaNet electronic payments network, facilitating credit, debit and digital transactions between consumers, merchants, financial institutions and governments worldwide.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 1958
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