4 days ago

Brand Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 19 hours agoStatus: Live

Job Summary

Lead the development and execution of brand strategy across multiple markets in the region. Own country-adapted strategic plans, ensure brand identity and positioning consistency, and collaborate with local and global teams to drive brand growth. Monitor portfolio performance, profitability drivers, and recommend pricing/promotion and product launch actions. Manage marketing budgets, agencies, KPIs, and stakeholder alignment to maximize impact.

Location: Bogotá

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Implement the global brand strategy in regional markets, adapting tactics to local conditions and maintaining brand consistency.
•Monitor and analyze local/regional brand performance to optimize profitability and ensure pricing, distribution, and promotions are effective.
•Coordinate with commercial, trade marketing, finance, and supply chain teams to execute marketing initiatives across channels and points of sale.
•Conduct market, trend, and competitor analysis to identify growth opportunities and translate insights into strategic actions.
•Manage brand marketing budgets, KPIs, and agency-led activations/events, reporting results to the Senior Regional Marketing Manager.

Key Requirements

•Professional degree in Marketing, Business Administration, Business Engineering, Economics, Communications, Advertising/Public Relations, International Business, or a related field.
•5-7 years of experience in marketing or brand management, preferably with regional scope.
•Strong knowledge of strategic marketing, brand activations, trade marketing, and positioning of premium products.
•Analytical skills to interpret market and brand performance data.
•Advanced English and advanced Spanish.

Experience:5-7 yearsMarketingBrand managementTrade marketing

Education:

Skills:CommunicationNegotiationTeamworkAnalytical skillsStakeholder management

Languages:EnglishSpanish

Tech Stack:NielsenPowerPointExcelDigital skills

Company Brief

Pernod Ricard

Global producer and distributor of premium wines and spirits, with a portfolio of internationally recognized alcoholic beverage brands. Operates across markets worldwide through manufacturing, marketing, and large-scale distribution.

Industry: Food & Beverage

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Paris, France

Founded: 1975

Website LinkedIn

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Pernod Ricard

4 days ago

Brand Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 19 hours agoStatus: Live

Job Summary

Location: Bogotá

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Implement the global brand strategy in regional markets, adapting tactics to local conditions and maintaining brand consistency.
•Monitor and analyze local/regional brand performance to optimize profitability and ensure pricing, distribution, and promotions are effective.
•Coordinate with commercial, trade marketing, finance, and supply chain teams to execute marketing initiatives across channels and points of sale.
•Conduct market, trend, and competitor analysis to identify growth opportunities and translate insights into strategic actions.
•Manage brand marketing budgets, KPIs, and agency-led activations/events, reporting results to the Senior Regional Marketing Manager.

Key Requirements

•Professional degree in Marketing, Business Administration, Business Engineering, Economics, Communications, Advertising/Public Relations, International Business, or a related field.
•5-7 years of experience in marketing or brand management, preferably with regional scope.
•Strong knowledge of strategic marketing, brand activations, trade marketing, and positioning of premium products.
•Analytical skills to interpret market and brand performance data.
•Advanced English and advanced Spanish.

Experience:5-7 yearsMarketingBrand managementTrade marketing

Education:

Skills:CommunicationNegotiationTeamworkAnalytical skillsStakeholder management

Languages:EnglishSpanish

Tech Stack:NielsenPowerPointExcelDigital skills

Company Brief

Pernod Ricard

Industry: Food & Beverage

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Paris, France

Founded: 1975

Website LinkedIn