Manager - Advertising Platform Strategy

Inmobi
Bengaluru
Workplace: OnsiteFull timeFunction: Procurement & SourcingExperience: 4-7 yearsSkills: ["Intellectual curiosity","Precise communication","Documentation clarity","Builder mindset","Analytical problem-solving"]

Shape how InMobi’s Accelerate platform encodes major advertising platforms by serving as the in-house authority for campaign execution and platform intelligence. Run and optimize live campaigns across Google, Meta, TikTok (and other major platforms), translating hands-on practitioner and agency workflow knowledge into actionable product inputs. Work closely with product and engineering to validate features and ensure the platform matches real-world advertiser and agency operations.

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FursaFursa
Inmobi
Inmobi
6 days ago

Manager - Advertising Platform Strategy

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Last checked: 4 hours agoStatus: Live

Job Summary

Shape how InMobi’s Accelerate platform encodes major advertising platforms by serving as the in-house authority for campaign execution and platform intelligence. Run and optimize live campaigns across Google, Meta, TikTok (and other major platforms), translating hands-on practitioner and agency workflow knowledge into actionable product inputs. Work closely with product and engineering to validate features and ensure the platform matches real-world advertiser and agency operations.
Location: Bengaluru
Workplace: Onsite
Employment Type: Full time
Job Function: Procurement & Sourcing

Key Responsibilities

  • •Act as the definitive internal reference for how major walled garden platforms function in practice, including constraints and operational realities.
  • •Run live campaigns across platforms as features are developed to test and validate product capabilities against native platform standards.
  • •Convert practitioner campaign and agency workflow knowledge into precise, credible, and actionable product direction.
  • •Bring agency workflow intelligence into product development, including approval structures, operational workflows, and platform conventions.
  • •Work closely with product and engineering teams to shape how platform knowledge is encoded and automated so the capability scales for SMBs and agencies.

Key Requirements

  • •4–7 years of hands-on campaign management across major walled garden platforms including Google and Meta, and at least one of TikTok, Snap, or Pinterest.
  • •Deep experience operating in the US advertising market, including performance standards and competitive dynamics for digital campaigns.
  • •Experience working within or closely with agencies, understanding account structures, workflows, reporting, and optimization processes.
  • •Intuition for what drives performance on each platform, including friction points, automation benefits, and operational risk at scale.
  • •Comfort translating operational expertise into structured product requirements and collaborating with product/engineering teams that may have limited ad-domain knowledge.
Experience:4-7 yearsDigital advertisingAdvertising platformsAgency workflowsUS advertising market
Skills:Intellectual curiosityPrecise communicationDocumentation clarityBuilder mindsetAnalytical problem-solving
Languages:English
Tech Stack:GoogleMetaTikTokSnapBingPinterest

Company Brief

Inmobi
InMobi is a global mobile advertising and discovery platform that helps brands and app developers reach and engage audiences through programmatic advertising, monetization solutions, and data-driven targeting across mobile devices.
Industry: Advertising Media Groups
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Funding: Series E+
Headquarters: Bengaluru, India
Founded: 2007
WebsiteLinkedIn