Direct Mail Marketing Manager (Contract)

SoFi Technologies
San Francisco
ContractUSD 55 - 63 hourlyFunction: Marketing & GrowthExperience: 4+ yearsEducation: bachelorsSkills: ["Organizational skills","Attention to detail","Ownership","Communication","Cross-functional collaboration"]

Own end-to-end direct mail creative for the SoFi Credit Card, from strategy and audience planning through creative development, stakeholder reviews, production, and tracking. Lead quarterly planning with an agency, manage high-volume testing and production timelines, and ensure compliance/quality for regulated messaging. Partner with data and analytics to translate performance into recommendations, report results to product marketing, and maintain a competitive direct mail library to improve future campaigns.

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SoFi Technologies
SoFi Technologies
2 days ago

Direct Mail Marketing Manager (Contract)

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Last checked: 8 hours agoStatus: Live

Job Summary

Own end-to-end direct mail creative for the SoFi Credit Card, from strategy and audience planning through creative development, stakeholder reviews, production, and tracking. Lead quarterly planning with an agency, manage high-volume testing and production timelines, and ensure compliance/quality for regulated messaging. Partner with data and analytics to translate performance into recommendations, report results to product marketing, and maintain a competitive direct mail library to improve future campaigns.
Location: San Francisco
Employment Type: Contract · Permanent
Job Function: Marketing & Growth

Key Responsibilities

  • •Lead end-to-end creative strategy and execution for Credit Card direct mail campaigns in partnership with the Product Marketing Manager and creative agency.
  • •Own data and audience planning with DM Data Strategy and Marketing Data Science to define targeting, segmentation, personalization, measurement, and inputs for campaign briefs.
  • •Manage campaign production and execution: act as day-to-day liaison across stakeholders and vendors, manage timelines/calendar, reviews, versions, assets, and launch accuracy.
  • •Run compliance, quality control, and legal review for direct mail materials, ensuring regulatory disclosures, branding, and production-ready final files.
  • •Analyze performance and test results with Marketing Data Science/analytics to provide insights, optimization recommendations, and competitive intelligence for future creative strategy.

Pay and Benefits

Salary: USD 55 - 63 hourly

Key Requirements

  • •Bachelor's degree with 4+ years of project management experience, preferably supporting direct mail or marketing campaigns in financial services or other regulated industries.
  • •Experience partnering with cross-functional teams to execute complex, multi-channel campaigns and operational initiatives.
  • •Experience managing high-volume direct mail, CRM, lifecycle, or integrated marketing creative execution, ideally in credit cards, banking, or other highly regulated environments.
  • •Strong project and production management skills to manage multiple campaigns, creative versions, stakeholders, and deadlines at once.
  • •Highly proficient with Google Workspace (Sheets, Docs, Slides, Gmail, Calendar) and tools like Tableau and Snowflake, building/maintaining trackers and workflows.
Experience:4+ yearsFinancial servicesCredit cardsBankingRegulated industryDirect mailLifecycle marketingCRMIntegrated marketing
Education:Bachelor's
Skills:Organizational skillsAttention to detailOwnershipCommunicationCross-functional collaboration
Languages:English
Tech Stack:Google WorkspaceGoogle SheetsGoogle DocsGoogle SlidesGmailGoogle CalendarTableauSnowflakeDirect mail

Company Brief

SoFi Technologies
Provides digital financial services including lending, banking, investing, and credit products through a consumer-focused online platform. SoFi serves individuals looking to manage money, borrow, save, invest, and protect their finances in one place.
Industry: Neobanking
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 2011
WebsiteLinkedIn