OpenRouter

2 days ago

Director, Growth Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Own OpenRouter’s self-serve growth engine and turn developer adoption into revenue. Lead paid media and sponsorship strategy, AEO/SEO roadmapping, and conversion optimization across core pages and flows. Build and manage measurement (attribution, incrementality/holdouts, reporting) and run quarterly forecasting for a $5M+ paid budget. Partner with the enterprise team on demand-gen execution and measurement linking marketing touches to pipeline.

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Own self-serve revenue growth by building and running the marketing engine from first touch to signup, first credit purchase, and expanding usage.
•Plan and buy paid media and sponsorships across multiple channels, owning the $5M+ budget and agency/vendor bench.
•Own the AEO/SEO roadmap for openrouter.ai and coordinate execution with content, engineering, and outside specialists.
•Run conversion optimization on key pages and flows with an experimentation cadence in partnership with product and engineering.
•Own measurement for all paid activity (attribution design, incrementality/holdout testing, reporting) and run quarterly forecasting and planning; support enterprise demand gen as an execution/thought partner.

Key Requirements

•8+ years in growth or performance marketing with meaningful time at a developer tools, API-first, or technical B2B SaaS company.
•Directly accountable for self-serve or usage-based revenue (signup, activation, and spend).
•Owned an annual multi-channel paid budget of $5M+ (or scaled from seven figures), with strong CAC/payback and channel learnings.
•Hands-on with measurement stacks (PostHog, GA4, Hex or similar), attribution design, and at least one incrementality/holdout test.
•Owned or directed SEO for a technical product and developed a point of view on AEO (answer-engine visibility).

Experience:8+ yearsDeveloper toolsAPI-firstTechnical B2B SaaSSelf-serveUsage-based

Skills:Player/coachHypothesis-driven experimentationStatistical disciplineConversion optimizationCross-functional partnership

Tech Stack:PostHogGA4HexAEOSEOCROExperimentationAttribution designIncrementalityHoldout testingMQLMQACACPayback math

Company Brief

OpenRouter

Provides a unified, standards-compatible API and marketplace to route requests to 400+ large language models and cloud hosts, optimizing for cost, performance, and reliability for developers and enterprises.

Industry: API Platforms

Company Size: Micro (1 to 10 employees)

Revenue: USD 1M to 5M

Growth: Scaleup

Valuation: USD 250M to 500M

Funding: Series A

Headquarters: New York, United States

Founded: 2023

Website LinkedIn

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OpenRouter

2 days ago

Director, Growth Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Own self-serve revenue growth by building and running the marketing engine from first touch to signup, first credit purchase, and expanding usage.
•Plan and buy paid media and sponsorships across multiple channels, owning the $5M+ budget and agency/vendor bench.
•Own the AEO/SEO roadmap for openrouter.ai and coordinate execution with content, engineering, and outside specialists.
•Run conversion optimization on key pages and flows with an experimentation cadence in partnership with product and engineering.
•Own measurement for all paid activity (attribution design, incrementality/holdout testing, reporting) and run quarterly forecasting and planning; support enterprise demand gen as an execution/thought partner.

Key Requirements

•8+ years in growth or performance marketing with meaningful time at a developer tools, API-first, or technical B2B SaaS company.
•Directly accountable for self-serve or usage-based revenue (signup, activation, and spend).
•Owned an annual multi-channel paid budget of $5M+ (or scaled from seven figures), with strong CAC/payback and channel learnings.
•Hands-on with measurement stacks (PostHog, GA4, Hex or similar), attribution design, and at least one incrementality/holdout test.
•Owned or directed SEO for a technical product and developed a point of view on AEO (answer-engine visibility).

Experience:8+ yearsDeveloper toolsAPI-firstTechnical B2B SaaSSelf-serveUsage-based

Skills:Player/coachHypothesis-driven experimentationStatistical disciplineConversion optimizationCross-functional partnership

Tech Stack:PostHogGA4HexAEOSEOCROExperimentationAttribution designIncrementalityHoldout testingMQLMQACACPayback math

Company Brief

OpenRouter

Industry: API Platforms

Company Size: Micro (1 to 10 employees)

Revenue: USD 1M to 5M

Growth: Scaleup

Valuation: USD 250M to 500M

Funding: Series A

Headquarters: New York, United States

Founded: 2023

Website LinkedIn