Global Demand Gen & ABM Lead

Protex AI
Dublin, United States
Workplace: RemoteFull timeFunction: Marketing & GrowthExperience: 5+ yearsSkills: ["Communication","Leadership","Project management","Problem-solving","Analytical thinking"]

Lead Protex AI’s inbound demand generation and ABM programs to accelerate enterprise-based pipeline. Own multi-channel campaigns, ABM sequencing, and global events, partnering with Sales and Product Marketing. Drive data-backed decisions, optimize attribution in HubSpot, and deliver high-quality MQLs and ROI across global markets.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Protex AI
Protex AI
3 months ago

Global Demand Gen & ABM Lead

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 6 hours agoStatus: Live

Job Summary

Lead Protex AI’s inbound demand generation and ABM programs to accelerate enterprise-based pipeline. Own multi-channel campaigns, ABM sequencing, and global events, partnering with Sales and Product Marketing. Drive data-backed decisions, optimize attribution in HubSpot, and deliver high-quality MQLs and ROI across global markets.
Location: Dublin, United States
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Own inbound demand generation strategy, setting channel mix, campaign priorities, and pipeline targets in partnership with the Head of Marketing & Growth.
  • •Design and execute integrated, multi-channel campaigns that generate high-quality MQLs for the enterprise sales team and determine when to scale or pivot strategies.
  • •Design and run ABM programmes with Sales on account selection, sequencing, and creative approaches that engage target accounts.
  • •Own campaign management end-to-end from briefs to launch, reporting, and optimization with structured processes.
  • •Own global events calendar, prioritizing tradeshows and owned events, integrating events into ABM with pre/post outreach and ROI tracking.

Key Requirements

  • •5+ years of experience in demand generation, growth marketing, or a closely related field, ideally in B2B SaaS and enterprise tech
  • •Proven track record building and scaling inbound pipeline programmes with measurable impact on ICP pipeline, MQL quality, and conversions
  • •Hands-on across ABM, paid media, events, email nurture, and content-driven inbound, with ability to lead a team
  • •Strong analytical mindset; comfortable with HubSpot or equivalent CRM; understands attribution and data-driven decision making
  • •Ability to work cross-functionally with Sales and to manage multiple campaigns simultaneously
Experience:5+ yearsEnterprise techB2B SaaSAI
Skills:CommunicationLeadershipProject managementProblem-solvingAnalytical thinking
Tech Stack:HubSpotCRMABMAnalytics

Eligibility

Visa:US citizen/visa only
Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Protex AI
Builds AI-driven cybersecurity tools focused on detecting and preventing malicious use of synthetic media and protecting digital content integrity across enterprises and platforms.
Industry: Cybersecurity
Website