AUNZ Integrated Marketing Communications Manager - Marketing

TikTok
Sydney
Full timeFunction: Communications, PR & CommunityExperience: 3+ yearsSkills: ["Communication","Cross-functional collaboration","Relationship-building","Leadership","Attention to detail","Autonomy","Execution excellence","Strategic thinking"]

Lead end-to-end integrated marketing communications for AUNZ by partnering with the Head of Business Marketing to shape B2B strategy and execute go-to-market initiatives. Own tentpole events, partnerships, education programs, email marketing, and press releases, while driving cross-functional projects with sales, product, finance, creative, and operations. Manage planning and performance reporting (OKRs/QBRs), govern and track budgets, analyze event and channel metrics, and align with the APAC marketing hub.

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FursaFursa
TikTok
TikTok
1 month ago

AUNZ Integrated Marketing Communications Manager - Marketing

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Last checked: 21 hours agoStatus: Live

Job Summary

Lead end-to-end integrated marketing communications for AUNZ by partnering with the Head of Business Marketing to shape B2B strategy and execute go-to-market initiatives. Own tentpole events, partnerships, education programs, email marketing, and press releases, while driving cross-functional projects with sales, product, finance, creative, and operations. Manage planning and performance reporting (OKRs/QBRs), govern and track budgets, analyze event and channel metrics, and align with the APAC marketing hub.
Location: Sydney
Employment Type: Full time
Job Function: Communications, PR & Community
Seniority: Manager level

Key Responsibilities

  • •Collaborate with the Head of Business Marketing AUNZ to develop the AUNZ B2B marketing strategy.
  • •Own and execute integrated marketing initiatives end-to-end across AUNZ, including tentpole events, partnerships, education (workshops/webinars), partner upskilling, email marketing, and press releases.
  • •Independently lead strategic cross-functional projects with sales, product, finance, creative, and operations.
  • •Manage bi-annual planning and quarterly planning/reporting (OKRs/QBRs) and deliver regular performance reporting with regional teams.
  • •Allocate and govern marketing budgets, track utilization, and analyze channel/event metrics to derive insights and best practices.
Travel: Low travel

Key Requirements

  • •3+ years of professional experience in marketing, communications, consulting, or business strategy.
  • •Understanding of or strong interest in the B2B landscape in AUNZ.
  • •Experience developing integrated marketing strategies and executing go-to-market plans, especially events.
  • •Strong communication skills working cross-functionally with internal and external stakeholders.
  • •Ability to apply structured frameworks for marketing planning and reporting, including travel interstate for B2B events.
Experience:3+ yearsB2BB2B advertisingIntegrated marketing
Skills:CommunicationCross-functional collaborationRelationship-buildingLeadershipAttention to detailAutonomyExecution excellenceStrategic thinking

Company Brief

TikTok
Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Singapore, Singapore
Founded: 2016
WebsiteLinkedIn