GTM Partner Acquisition & Development

Asana
San Francisco
Workplace: HybridFull timeUSD 255,000 - 296,100 annuallyFunction: Design (Product/UX/UI/Visual)Skills: ["Executive presence","Collaboration","Data-driven approach","Curiosity","Relationship building"]

Identify, recruit, and activate a new generation of GTM partners to drive Asana’s growth across a global ecosystem. Develop joint business plans, co-selling alignment, and go-to-market strategy, establishing KPIs, QBR frameworks, and partner scorecards. Partner with marketing, partner programs, customer success, and solutions engineering to build a surround-support model while building C-level/VP relationships and positioning Asana’s AI-powered platform capabilities.

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FursaFursa
Asana
Asana
11 hours ago

GTM Partner Acquisition & Development

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Last checked: 2 hours agoStatus: Live

Job Summary

Identify, recruit, and activate a new generation of GTM partners to drive Asana’s growth across a global ecosystem. Develop joint business plans, co-selling alignment, and go-to-market strategy, establishing KPIs, QBR frameworks, and partner scorecards. Partner with marketing, partner programs, customer success, and solutions engineering to build a surround-support model while building C-level/VP relationships and positioning Asana’s AI-powered platform capabilities.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Design (Product/UX/UI/Visual)

Key Responsibilities

  • •Develop and execute a strategic partner recruitment plan for new GTM partners aligned to Asana’s platform evolution.
  • •Identify, evaluate, and recruit partners with capabilities in sales, technical solutioning, consulting, change management, and professional services.
  • •Establish and grow C-level/VP relationships at target partner organizations to position Asana’s platform vision.
  • •Architect joint business plans with shared revenue goals, go-to-market strategy, pipeline targets, and enablement plans.
  • •Drive field alignment for seamless co-selling and manage partner health using KPIs, performance scorecards, and QBR frameworks.

Pay and Benefits

Salary: USD 255,000 - 296,100 annually
Perks:Health InsuranceRetirement

Key Requirements

  • •Demonstrated track record in channel partnerships, partner development, or strategic alliances within SaaS or enterprise software.
  • •Proven success recruiting and activating new partners from scratch.
  • •Deep familiarity with the GTM partner ecosystem (SIs, consultancies, technology advisors) and adjacent technology ecosystems.
  • •Strong executive presence engaging partner C-suites and senior leadership.
  • •Collaborative, data-driven approach building partner scorecards, QBR frameworks, and performance dashboards.
Experience:SaaSEnterprise softwareAI-powered SaaS
Skills:Executive presenceCollaborationData-driven approachCuriosityRelationship building
Languages:English
Tech Stack:AtlassianSalesforceServiceNowMicrosoftWork Graph

Company Brief

Asana
Asana provides a work management platform that helps teams coordinate, track, and manage tasks, projects, and workflows. It offers collaboration, task tracking, automation, and reporting tools for organizations of all sizes.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Revenue: USD 500M to 1B
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 2008
Glassdoor
Glassdoor: 4.2
WebsiteLinkedInGlassdoor