Marketing Operations Specialist

Twilio
Karnataka, Tamil Nadu, Telangana, Maharashtra, Delhi
Workplace: RemoteFull timeFunction: Marketing & GrowthExperience: 3-5 yearsEducation: bachelorsSkills: ["Communication","Stakeholder management","Project management","Process improvement","Problem-solving"]

Own the planning, execution, and optimization of marketing campaign operational requests, serving as the operational backbone for campaign initiatives. Partner with stakeholders to define strategies, timelines, and objectives, then build, test, and launch campaigns across platforms. Track and document request updates in project management tools like Jira, continuously improve internal processes to reduce bottlenecks, and remove roadblocks to help teams hit campaign goals.

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FursaFursa
Twilio
Twilio
2 days ago

Marketing Operations Specialist

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Last checked: 3 hours agoStatus: Live

Job Summary

Own the planning, execution, and optimization of marketing campaign operational requests, serving as the operational backbone for campaign initiatives. Partner with stakeholders to define strategies, timelines, and objectives, then build, test, and launch campaigns across platforms. Track and document request updates in project management tools like Jira, continuously improve internal processes to reduce bottlenecks, and remove roadblocks to help teams hit campaign goals.
Location: Karnataka, Tamil Nadu, Telangana, Maharashtra, Delhi
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Collaborate with stakeholders to develop campaign strategies, timelines, and objectives
  • •Build, test, and execute marketing campaigns across various platforms
  • •Prioritize, track, and document campaign request updates via project management software (Jira)
  • •Optimize internal processes to improve efficiency and reduce bottlenecks
  • •Resolve roadblocks and issues as needed to meet campaign goals
Travel: Low travel

Pay and Benefits

Perks:Health InsurancePaid LeaveParental Leave

Key Requirements

  • •Bachelor's degree in Marketing, Business, Communications, or a related field
  • •3-5 years of experience in campaign operations, marketing operations, or project management
  • •Build automated and complex campaign programs from inception to completion (e.g., lead nurtures, lifecycle nurtures, audience segmentation, workflow automations)
  • •2+ years of experience leveraging Marketo
  • •Proficiency managing multiple projects simultaneously in a fast-paced environment
Experience:3-5 years
Education:Bachelor's in Marketing, Business, Communications
Skills:CommunicationStakeholder managementProject managementProcess improvementProblem-solving
Certifications:Marketo Certified Expert
Tech Stack:MarketoJiraAirtableAsanaProject management software

Company Brief

Twilio
Provides cloud communications platforms and APIs enabling developers to add voice, messaging, video, and authentication features to applications. Serves enterprises and developers with programmable communications, engagement, and customer interaction tools.
Industry: API Platforms
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 2008
Glassdoor
Glassdoor: 4.0
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