Director of Ad Sales - West

Duolingo
California
Workplace: RemoteFull timeUSD 140,000 - 210,000 annuallyFunction: SalesExperience: 8+ yearsSkills: ["Communication","Presentation","Leadership","Relationship-building","Data-driven decision making"]

Own Duolingo Ads’ West Coast revenue by setting strategy, building and leading a seller team, and driving quarterly outcomes. Develop regional GTM, forecasting, and pipeline across named accounts and agency groups, while closing and renewing high-impact deals. Partner with Account Management and Ad Ops to ensure flawless delivery, translate market feedback into pricing/packaging inputs, and establish repeatable, data-driven sales motions as the business scales.

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FursaFursa
Duolingo
Duolingo
1 week ago

Director of Ad Sales - West

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Last checked: 2 hours agoStatus: Live

Job Summary

Own Duolingo Ads’ West Coast revenue by setting strategy, building and leading a seller team, and driving quarterly outcomes. Develop regional GTM, forecasting, and pipeline across named accounts and agency groups, while closing and renewing high-impact deals. Partner with Account Management and Ad Ops to ensure flawless delivery, translate market feedback into pricing/packaging inputs, and establish repeatable, data-driven sales motions as the business scales.
Location: California
Workplace: Remote
Employment Type: Full time
Job Function: Sales
Seniority: Director level

Key Responsibilities

  • •Own West Coast revenue targets and forecasting, building a predictable pipeline across named accounts and agency groups.
  • •Develop and execute regional go-to-market strategy, including territory design, vertical focus, pricing/packaging inputs, and coverage plans.
  • •Hire, coach, and lead a sellers team, establishing operating rhythms, deal reviews, and CRM hygiene standards to improve forecast accuracy.
  • •Build and deepen senior relationships with brands and agencies to open new logos and expand strategic accounts.
  • •Lead complex deals end-to-end (prospect, position, negotiate, close, renew, expand) in partnership with Account Management and Ad Ops.

Pay and Benefits

Salary: USD 140,000 - 210,000 annually
Equity and Bonus:Equity

Key Requirements

  • •8+ years of direct digital ad sales experience with a track record of hunting, closing, and renewing in premium mobile or consumer app environments.
  • •Proven success selling video and native/custom ad formats and structuring agreements with advertisers and agencies.
  • •Ability to engage senior decision makers while working hands-on to build collateral, troubleshoot issues, and drive revenue personally.
  • •Strong understanding of ad tech and mobile app ecosystems, using data to assess performance and inform pricing and packaging.
  • •Excellent communication/presentation skills and comfort operating with ambiguity at high velocity.
Experience:8+ yearsDigital advertisingMobile appsConsumer appsAd tech
Skills:CommunicationPresentationLeadershipRelationship-buildingData-driven decision making
Tech Stack:CRM

Company Brief

Duolingo
Duolingo develops a gamified language-learning platform offering courses, practice exercises, and assessment tools for learners worldwide via web and mobile apps, using adaptive algorithms and motivational features to drive engagement and retention.
Industry: EdTech
Company Size: Enterprise (1,001+ employees)
Revenue: USD 500M to 1B
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Pittsburgh, United States
Founded: 2011
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