Senior Performance Marketing Manager, Paid Search

Harvey
Chicago
Workplace: HybridFull timeUSD 136,000 - 204,000 annuallyFunction: Marketing & GrowthSkills: ["Experimentation","Analytical thinking","Cross-functional communication","Strategic thinking","Ownership"]

Own and scale Harvey’s global paid search growth across Google Ads and Microsoft Ads, driving pipeline, revenue, and market awareness. Build and optimize full-funnel, experimentation-driven strategies; manage budgets, forecasting, pacing, bidding, targeting, and landing page/conversion improvements. Partner with Web, Design, Content, PMM, Marketing Ops, and Data Analytics to strengthen attribution and measurement, and deliver executive-ready performance reporting and strategic recommendations.

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Harvey
Harvey
1 day ago

Senior Performance Marketing Manager, Paid Search

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Job Summary

Own and scale Harvey’s global paid search growth across Google Ads and Microsoft Ads, driving pipeline, revenue, and market awareness. Build and optimize full-funnel, experimentation-driven strategies; manage budgets, forecasting, pacing, bidding, targeting, and landing page/conversion improvements. Partner with Web, Design, Content, PMM, Marketing Ops, and Data Analytics to strengthen attribution and measurement, and deliver executive-ready performance reporting and strategic recommendations.
Location: Chicago
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Own and scale global paid search strategy across Google Ads and Microsoft Ads, driving customer acquisition, pipeline, and revenue growth.
  • •Manage end-to-end search performance: budgets, forecasting, pacing, investment strategy, campaign build/launch/optimization, bidding, targeting, keywords, and messaging.
  • •Optimize ROI using bid management, search intent analysis, landing page optimization, and conversion rate improvements.
  • •Design and execute an experimentation roadmap across bidding, keywords, ad copy, audiences, landing pages, campaign structure, and emerging Google product betas.
  • •Partner with Marketing Ops and Data Analytics on attribution, conversion tracking, offline conversion optimization, reporting infrastructure, and measurement frameworks; provide executive-ready performance reports.

Pay and Benefits

Salary: USD 136,000 - 204,000 annually
Equity and Bonus:Equity

Key Requirements

  • •7+ years of experience in performance marketing with hands-on expertise managing Google Ads and Microsoft Ads.
  • •Track record managing large-scale paid search budgets with impact on lead generation and pipeline.
  • •Strong analytical skills using performance data to drive strategic decisions.
  • •Working knowledge of attribution, conversion tracking, CRM integrations, and marketing measurement frameworks.
  • •Ability to operate both strategically and tactically—define the roadmap and execute details.
Experience:Performance marketingB2BEnterpriseLegal technologySaaS
Skills:ExperimentationAnalytical thinkingCross-functional communicationStrategic thinkingOwnership
Tech Stack:Google AdsMicrosoft AdsGoogle Tag ManagerGoogle AnalyticsConversion APIsOffline conversion trackingValue-based biddingGoogle product betasCRM integrations

Company Brief

Harvey
Harvey builds domain-specific generative AI for legal and professional services, automating contract analysis, due diligence, compliance, and litigation workflows for law firms and corporate legal teams.
Industry: LegalTech
Company Size: Large (251 to 1,000 employees)
Revenue: USD 100M to 250M
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2022
Glassdoor
Glassdoor: 4.1
WebsiteLinkedInGlassdoor