3 days ago

Growth Marketing Manager, Web & CRO

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 7 hours agoStatus: Live

Job Summary

Own and evolve the website as Cresta’s high-performing growth engine. Lead the CRO strategy with continuous testing and experimentation to improve conversion rates and drive pipeline, while managing web intake, prioritization, and cross-functional delivery with internal teams and an external web agency. Oversee Webflow CMS operations, localization workflows, and performance analytics using GA4 and Looker to turn site insights into measurable revenue impact.

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Own website strategy and roadmap for Cresta.com.
•Lead CRO strategy with continuous testing and experimentation to improve conversion rates and drive MQLs/pipeline.
•Manage web intake and prioritization, maintaining backlog and delivery plan for 5+ new requests weekly.
•Project manage internal stakeholders and external partners to scope, prioritize, QA, and ship high-quality web work.
•Oversee Webflow CMS operations, localization efforts, and performance reporting/insights using GA4 and Looker.

Pay and Benefits

Salary: USD 130,000 - 170,000 annually

Equity and Bonus:Equity

Perks:Health InsuranceDentalVisionPaid LeavePaid ParentalRetirement SavingsRemote WorkWellness Stipend

Key Requirements

•5+ years of experience in web marketing, website management, or growth roles in B2B SaaS.
•Own a marketing website end-to-end, including roadmap development, prioritization, and cross-functional execution.
•Hands-on experience with enterprise web CMS platforms, including page builds, updates, QA, and publishing workflows.
•Experience working with and managing external web or design agencies.
•Proficiency with GA4 and Looker (or similar BI tools), including web experimentation and A/B testing to improve conversion rates.

Experience:B2B SaaSHypergrowth

Skills:Project managementCross-functional communicationStakeholder managementAttention to detailQuality focus

Languages:English

Tech Stack:Webflow CMSWebflowGA4LookerA/B testing

Company Brief

Cresta

Builds AI-driven real-time coaching and assistance for customer-facing teams, using conversational intelligence to improve agent performance, automate workflows, and boost customer outcomes across contact centers and sales operations.

Industry: SaaS

Company Size: Medium (51 to 250 employees)

Growth: Growth Stage Startup

Headquarters: San Francisco, United States

Founded: 2017

Website LinkedIn

Loading job details...

Preparing the role view and application actions.

Cresta

3 days ago

Growth Marketing Manager, Web & CRO

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 7 hours agoStatus: Live

Job Summary

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Own website strategy and roadmap for Cresta.com.
•Lead CRO strategy with continuous testing and experimentation to improve conversion rates and drive MQLs/pipeline.
•Manage web intake and prioritization, maintaining backlog and delivery plan for 5+ new requests weekly.
•Project manage internal stakeholders and external partners to scope, prioritize, QA, and ship high-quality web work.
•Oversee Webflow CMS operations, localization efforts, and performance reporting/insights using GA4 and Looker.

Pay and Benefits

Salary: USD 130,000 - 170,000 annually

Equity and Bonus:Equity

Perks:Health InsuranceDentalVisionPaid LeavePaid ParentalRetirement SavingsRemote WorkWellness Stipend

Key Requirements

•5+ years of experience in web marketing, website management, or growth roles in B2B SaaS.
•Own a marketing website end-to-end, including roadmap development, prioritization, and cross-functional execution.
•Hands-on experience with enterprise web CMS platforms, including page builds, updates, QA, and publishing workflows.
•Experience working with and managing external web or design agencies.
•Proficiency with GA4 and Looker (or similar BI tools), including web experimentation and A/B testing to improve conversion rates.

Experience:B2B SaaSHypergrowth

Skills:Project managementCross-functional communicationStakeholder managementAttention to detailQuality focus

Languages:English

Tech Stack:Webflow CMSWebflowGA4LookerA/B testing

Company Brief

Cresta

Industry: SaaS

Company Size: Medium (51 to 250 employees)

Growth: Growth Stage Startup

Headquarters: San Francisco, United States

Founded: 2017

Website LinkedIn