AMD

2 weeks ago

Partnership/Co-Marketing Lead

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Last checked: 9 hours agoStatus: Live

Job Summary

Drive AMD’s Embedded Partner Marketing initiatives by leading co-marketing, partner enablement, and demand generation across ODMs, IP providers, software, and design services partners. Collaborate with Product Marketing, Partner Management, Field Marketing, and Sales to plan integrated programs, build sales/technical enablement assets, run campaigns and partner events, and measure KPIs (MQLs, ROI, adoption) to deliver measurable business impact.

Location: Hyderabad

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Build and execute joint co-marketing plans with priority partners aligned to Embedded Partner ecosystem and regional priorities.
•Develop partner enablement materials, including messaging frameworks, pitch decks, FAQs, training content, and sales tools for partner sellers and technical teams.
•Support solution and platform launches through positioning/messaging, campaign asset coordination, launch calendars, and launch readiness.
•Plan and run integrated partner demand generation campaigns (audience targeting, offers, landing pages, email nurture, webinars, paid media, lead coordination).
•Lead partner events and activations (trade shows, workshops, demonstrations, webinars) and report outcomes, while measuring and analyzing KPIs and partner satisfaction.

Travel: Low travel

Pay and Benefits

Salary: INR 3,264,590 - 4,663,700 annually

Key Requirements

•Experience in semiconductor product marketing, solutions marketing, partner marketing, or a closely related role.
•Familiarity with FPGAs, adaptive SoCs, EDA tools, or embedded processors.
•Proven experience planning and executing co-marketing programs with ecosystem partners or strategic alliances.
•Ability to translate complex technical concepts (e.g., adaptive SoCs, FPGAs, IP blocks, boards and SOMs, embedded software stacks) into compelling marketing narratives and value propositions.
•Strong project/program management skills to coordinate multiple concurrent initiatives and cross-functional teams.

Experience:SemiconductorPartner marketingTechnology marketing

Education:Bachelor's in Engineering, Computer Science, Marketing, Business, or related field

Skills:Organizational skillsCross-functional collaborationStakeholder managementData-informed decision makingSelf-starter

Languages:English

Tech Stack:FPGAsAdaptive SoCsEDAEmbedded processorsCRMPRMMarketing automation platformsContent management systemsProject management toolsEmail nurtureWebinarsPaid mediaLanding pages

Company Brief

AMD

Designs and produces semiconductor products including CPUs, GPUs, and adaptive SoCs for consumer, enterprise, and embedded markets, competing across PCs, data centers, and gaming industries.

Industry: Electronics Manufacturing

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Santa Clara, United States

Founded: 1969

Glassdoor: 3.9

Website LinkedIn

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AMD