Marketing Manager

Qantas Airways
Australia
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 5+ yearsSkills: ["Analytical skills","Communication","Stakeholder management","Negotiation","Organisational skills"]

Lead the planning, delivery, and optimization of digital marketing activity that drives customer acquisition. Own and optimize always-on paid media (including SEM and retargeting), plus website and app content and customer journeys. Work closely with digital, legal, data & analytics, creative, and media teams to shape data-led strategies, manage performance, and maximize ROI through testing and continuous improvement.

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Qantas Airways
Qantas Airways
6 hours ago

Marketing Manager

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Last checked: 5 hours agoStatus: Live

Job Summary

Lead the planning, delivery, and optimization of digital marketing activity that drives customer acquisition. Own and optimize always-on paid media (including SEM and retargeting), plus website and app content and customer journeys. Work closely with digital, legal, data & analytics, creative, and media teams to shape data-led strategies, manage performance, and maximize ROI through testing and continuous improvement.
Location: Australia
Workplace: Onsite
Employment Type: Full time · 12 months
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Lead planning, creative, and optimization of digital marketing campaigns, including always-on paid media such as SEM and retargeting across social and display.
  • •Manage website and app content across core marketing placements, ensuring performance optimization and brand alignment.
  • •Optimize customer acquisition user journeys by directing traffic to the highest-converting pages and continually testing based on performance data.
  • •Partner with internal digital, legal, data & analytics, creative, and media teams to identify opportunities, deploy learnings, and optimize activity ongoing.
  • •Ensure digital marketing activity meets brand, legal, and commercial requirements.

Pay and Benefits

Perks:Paid ParentalSalary PackagingTravel Allowance

Key Requirements

  • •5 years’ digital marketing experience, including reviewing marketing collateral for brand, commercial, and legal requirements.
  • •Experience managing relationships across internal stakeholders (digital, legal, data & analytics, creative, and media teams).
  • •Strong analytical and reporting skills with a commercial understanding of campaign performance.
  • •Excellent written and verbal communication skills to build strong stakeholder relationships.
  • •Strong negotiation skills and the ability to balance commercial and customer objectives.
Experience:5+ years
Education:
Skills:Analytical skillsCommunicationStakeholder managementNegotiationOrganisational skills
Languages:English

Company Brief

Qantas Airways
Australia’s flag carrier providing domestic, international and freight air services, operating Qantas, Jetstar and QantasLink brands, plus a loyalty business (Qantas Frequent Flyer) and aviation services.
Industry: Airlines
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Mascot, NSW, Australia
Founded: 1920
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