Market Strategy & Planning Senior Manager

Procter & Gamble
Ho Chi Minh City
Workplace: OnsiteFull timeFunction: Strategy & Corporate DevelopmentExperience: 3-5 yearsSkills: ["Communication","Influencing","Mentorship","Presentation"]

Develop go-to-market commercial plans for P&G brands across Vietnam, using shopper-based sales fundamentals and Joint Business Planning inputs to guide in-store execution. Lead deployment of regional strategies, business priorities, and a regional master plan with Key Account Managers and Market Development Managers. Define sales fundamentals and targets, evaluate promotion efficiency and ROI/cost-event performance, and mentor compliant budget stewardship to maximize investment outcomes.

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Procter & Gamble
Procter & Gamble
20 hours ago

Market Strategy & Planning Senior Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 20 hours agoStatus: Live
Reposted: similar role first listed 4 months ago

Job Summary

Develop go-to-market commercial plans for P&G brands across Vietnam, using shopper-based sales fundamentals and Joint Business Planning inputs to guide in-store execution. Lead deployment of regional strategies, business priorities, and a regional master plan with Key Account Managers and Market Development Managers. Define sales fundamentals and targets, evaluate promotion efficiency and ROI/cost-event performance, and mentor compliant budget stewardship to maximize investment outcomes.
Location: Ho Chi Minh City
Workplace: Onsite
Employment Type: Full time
Job Function: Strategy & Corporate Development
Seniority: Sr. Manager level

Key Responsibilities

  • •Develop winning commercial plans that help Sales teams win in stores and drive local go-to-market and sales fundamentals strategies.
  • •Lead deployment of regional strategies, key business priorities, and a regional master plan with Key Account Managers/Market Development Managers.
  • •Define and deliver regional sales fundamentals and business targets.
  • •Track promotion efficiency and perform ROI/cost-event analysis to optimize in-market investments.
  • •Ensure stewardship conformity by mentoring compliant spending and avoiding budget control outages.

Key Requirements

  • •Experience operating Joint Business Planning (JBP) meetings with key customers and using shopper-based sales fundamentals (counter location and size) to guide sales execution.
  • •Deep understanding of commercial planning processes and how to translate insights into go-to-market plans.
  • •Understanding of the Vietnam market based on consumer and customer needs at channel and store level.
  • •Expertise in retail promotion planning and execution to reflect in future planning.
  • •3–5 years of experience in market strategy and planning (e-commerce experience is an advantage).
Experience:3-5 years
Skills:CommunicationInfluencingMentorshipPresentation
Languages:English

Company Brief

Procter & Gamble
Procter & Gamble is a global consumer goods company that develops, manufactures, and markets branded household, personal care, and health products across categories like beauty, grooming, health care, fabric & home care, and baby & family care.
Industry: Consumer Goods
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Cincinnati, United States
Founded: 1837
WebsiteLinkedIn