Japan Ads Measurement Lead

Netflix
Tokyo
Workplace: OnsiteFull timeFunction: Administration & Executive AssistanceSkills: ["Quantitative analysis","Qualitative analysis","Project management","Cross-functional collaboration","Stakeholder management"]

Lead ads measurement for the Japan market, partnering with the global and APAC measurement team and working closely with product and data engineering to deliver the measurement roadmap. Provide audience insights and client-facing narratives for advertisers and agencies, ensure accurate representation in industry tools, and develop full-funnel measurement solutions. Own marketplace storytelling, explore alternative currencies and targeting/measurement opportunities, and deliver thought leadership on consumer perception of Netflix content and ads.

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FursaFursa
Netflix
Netflix
5 months ago

Japan Ads Measurement Lead

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Last checked: 23 hours agoStatus: Live

Job Summary

Lead ads measurement for the Japan market, partnering with the global and APAC measurement team and working closely with product and data engineering to deliver the measurement roadmap. Provide audience insights and client-facing narratives for advertisers and agencies, ensure accurate representation in industry tools, and develop full-funnel measurement solutions. Own marketplace storytelling, explore alternative currencies and targeting/measurement opportunities, and deliver thought leadership on consumer perception of Netflix content and ads.
Location: Tokyo
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance

Key Responsibilities

  • •Collaborate with the broader ads measurement team across APAC and globally to prioritize and implement the measurement roadmap for the JP market.
  • •Partner with ads marketing and sales to deliver data and insights to advertising clients and agencies.
  • •Engage measurement partners to ensure Netflix is accurately represented in industry measurement tools.
  • •Develop full-funnel measurement solutions to help advertisers understand campaign value and efficacy.
  • •Provide marketplace positioning and storytelling, and identify opportunities for alternative currencies, targeting, and/or measurement products.

Key Requirements

  • •Native Japanese speaker with 10+ years in media measurement at a TV, streaming, or digital video company.
  • •Strong ads measurement understanding and expertise using media measurement approaches such as MMMs, lift solutions, and cross-media reach planning and reporting tools.
  • •Understanding of industry currency for TV/video across content and ads.
  • •Self-starter with experience managing large-scale, complex projects.
  • •Strong knowledge of advertising across channels and methods of buying, plus quantitative and qualitative methodologies.
Experience:Media measurementTVStreamingDigital videoAdvertising
Skills:Quantitative analysisQualitative analysisProject managementCross-functional collaborationStakeholder management
Languages:Japanese
Tech Stack:MMMsLift solutionsCross-media reach planningMedia measurementMeasurement roadmap

Company Brief

Netflix
Global subscription streaming service that produces and distributes movies, TV series, and games across multiple devices, operating worldwide with extensive original content and localized offerings.
Industry: Streaming Platforms
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Los Gatos, United States
Founded: 1997
Glassdoor
Glassdoor: 4.1
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