Manager, UCAN Marketing - Live Title Creative

Netflix
Los Angeles
Workplace: OnsiteFull timeUSD 210,000 - 339,000 annuallyFunction: Marketing & GrowthSkills: ["Cross-functional collaboration","Problem-solving","Communication","Judgment","Self-management"]

Lead end-to-end creative strategy, concepting, and production for Netflix LIVE campaigns across sports and entertainment. Translate audience insight into talent-forward, culturally resonant creative spanning AV, print, digital, social, and partner platforms. Partner closely with internal teams and external rights-holders (e.g., NFL, FIFA, WWE), manage agencies, and localize creative with regional partners to maximize impact globally.

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FursaFursa
Netflix
Netflix
2 months ago

Manager, UCAN Marketing - Live Title Creative

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Last checked: 10 hours agoStatus: Live

Job Summary

Lead end-to-end creative strategy, concepting, and production for Netflix LIVE campaigns across sports and entertainment. Translate audience insight into talent-forward, culturally resonant creative spanning AV, print, digital, social, and partner platforms. Partner closely with internal teams and external rights-holders (e.g., NFL, FIFA, WWE), manage agencies, and localize creative with regional partners to maximize impact globally.
Location: Los Angeles
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Lead creative strategy, concepting, execution, and production for assigned LIVE campaigns across sports and entertainment.
  • •Oversee day-to-day production across AV, print, social, and other assets, ensuring quality and cohesion.
  • •Translate campaign strategy and audience insight into talent-forward creative that drives conversation.
  • •Serve as the liaison across internal teams and manage external event partners and rights-holders for partner-aligned creative.
  • •Act as main point of contact for external creative agencies and support additional LIVE campaign beats and localization.

Pay and Benefits

Salary: USD 210,000 - 339,000 annually
Equity and Bonus:Equity
Perks:Health Insurance401kEquityDisabilityPaid LeaveLife Insurance

Key Requirements

  • •Passion for marketing creative in Live Events, including sports and entertainment.
  • •Proven track record delivering culturally relevant, audience-connected live campaigns end-to-end.
  • •Experience executing live campaigns across multiple channels (e.g., AV/trailers, digital/social, print/out-of-home).
  • •Strong storytelling instincts across platforms with a focus on creative excellence and sharp taste.
  • •Ability to communicate effectively with executives, showrunners, producers, talent, and representatives.
Experience:Live eventsSportsEntertainment
Skills:Cross-functional collaborationProblem-solvingCommunicationJudgmentSelf-management

Company Brief

Netflix
Global subscription streaming service that produces and distributes movies, TV series, and games across multiple devices, operating worldwide with extensive original content and localized offerings.
Industry: Streaming Platforms
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Los Gatos, United States
Founded: 1997
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