Miele

2 days ago

Performance Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 22 hours agoStatus: Live

Job Summary

Drive lead generation and direct sales conversion for a B2B ecommerce platform through paid search (SEA) and paid social. Own and optimize digital media campaigns for multiple markets (with agency support), analyze account health, and deliver actionable reports and recommendations to local teams. Partner with Brand Marketing and other central digital stakeholders, contribute to A/B testing and innovation strategy, and manage external agencies and partners to improve performance and scalability.

Location: Amsterdam

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Support acceleration of the B2B business via paid media activities focused on lead generation (quantity and quality) and sales conversion on the direct ecommerce platform.
•Create, manage, monitor, and optimize paid media campaigns for multiple markets, both independently and with agency support.
•Provide local markets with campaign reports and insights by understanding local market and customer audience needs.
•Collaborate with Brand Marketing and central digital marketing stakeholders on global campaign planning and local market requirements.
•Develop strategic recommendations and contribute to performance marketing thought leadership, A/B testing, and innovation strategy; manage external agencies and partners.

Key Requirements

•Minimum 4 years of experience in digital advertising, ideally with a B2B track record of delivering growth.
•Bachelor’s degree in a business-related field.
•Hands-on, in-platform experience with Google Ads, Bing Ads, Google Analytics, LinkedIn Ads, and Meta Ads.
•Proficiency with Microsoft Office (e.g., Excel, Teams), business intelligence tools (e.g., PowerBI, Looker), and project management tools (e.g., Jira).
•Strong analytical and communication skills, with a commercial mindset focused on lead quality and cost per lead.

Experience:B2BDigital advertising

Education:Bachelor's

Skills:Get-things-done mentalityData-driven mindsetCommercial mindsetAnalytical skillsRelationship-buildingCommunicationFast learningCuriosity

Languages:English

Tech Stack:Google AdsBing AdsGoogle AnalyticsLinkedIn AdsMeta AdsMicrosoft OfficeExcelTeamsPowerBILookerJiraA/B testing

Company Brief

Miele

Manufacturer of premium domestic and commercial appliances including washers, dryers, dishwashers, ovens, and vacuum cleaners, known for engineering quality, longevity, and innovative household technologies.

Industry: Home Appliances

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Established Company

Funding: Bootstrapped

Headquarters: Gütersloh, Germany

Founded: 1899

Website LinkedIn

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Miele

2 days ago

Performance Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 22 hours agoStatus: Live

Job Summary

Location: Amsterdam

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Support acceleration of the B2B business via paid media activities focused on lead generation (quantity and quality) and sales conversion on the direct ecommerce platform.
•Create, manage, monitor, and optimize paid media campaigns for multiple markets, both independently and with agency support.
•Provide local markets with campaign reports and insights by understanding local market and customer audience needs.
•Collaborate with Brand Marketing and central digital marketing stakeholders on global campaign planning and local market requirements.
•Develop strategic recommendations and contribute to performance marketing thought leadership, A/B testing, and innovation strategy; manage external agencies and partners.

Key Requirements

•Minimum 4 years of experience in digital advertising, ideally with a B2B track record of delivering growth.
•Bachelor’s degree in a business-related field.
•Hands-on, in-platform experience with Google Ads, Bing Ads, Google Analytics, LinkedIn Ads, and Meta Ads.
•Proficiency with Microsoft Office (e.g., Excel, Teams), business intelligence tools (e.g., PowerBI, Looker), and project management tools (e.g., Jira).
•Strong analytical and communication skills, with a commercial mindset focused on lead quality and cost per lead.

Experience:B2BDigital advertising

Education:Bachelor's

Skills:Get-things-done mentalityData-driven mindsetCommercial mindsetAnalytical skillsRelationship-buildingCommunicationFast learningCuriosity

Languages:English

Tech Stack:Google AdsBing AdsGoogle AnalyticsLinkedIn AdsMeta AdsMicrosoft OfficeExcelTeamsPowerBILookerJiraA/B testing

Company Brief

Miele

Industry: Home Appliances

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Established Company

Funding: Bootstrapped

Headquarters: Gütersloh, Germany

Founded: 1899

Website LinkedIn