Social Commerce Manager

Procter & Gamble
Vietnam
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 3+ yearsSkills: ["Influencing leaders","Project execution","Analytical thinking","Communication","Agency management"]

Lead P&G Vietnam’s social commerce media strategy, driving growth through creator ecosystems, affiliate networks, paid media, and platform partnerships. Own full-funnel campaign planning, execution, and optimization, partnering with agencies to manage audience strategy, creative trafficking, measurement, and performance reporting. Build and scale creator/affiliate programs, stay current on social commerce trends, and collaborate with brand, eCommerce, sales, and finance to deliver integrated initiatives across the portfolio.

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Procter & Gamble
Procter & Gamble
2 months ago

Social Commerce Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 17 days agoStatus: Live

Job Summary

Lead P&G Vietnam’s social commerce media strategy, driving growth through creator ecosystems, affiliate networks, paid media, and platform partnerships. Own full-funnel campaign planning, execution, and optimization, partnering with agencies to manage audience strategy, creative trafficking, measurement, and performance reporting. Build and scale creator/affiliate programs, stay current on social commerce trends, and collaborate with brand, eCommerce, sales, and finance to deliver integrated initiatives across the portfolio.
Location: Vietnam
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Entry level

Key Responsibilities

  • •Develop and execute P&G Vietnam’s social commerce media strategy across key social platforms.
  • •Drive full-funnel social commerce campaigns by integrating paid media, creators, affiliates, MCNs, and platform capabilities.
  • •Own campaign planning, execution, optimization, and performance reporting to maximize media efficiency and commercial impact.
  • •Lead development of P&G’s creator and affiliate ecosystem, including KOLs, creators, MCNs, and affiliate partners.
  • •Build partnerships with social commerce platforms and internal/external teams; serve as a subject matter expert and coach internal teams.

Key Requirements

  • •Minimum 3 years of experience in the industry or similar positions.
  • •Ability to influence and engage business leaders with insights and strategies.
  • •Strong project execution skills with an ability to pull ideas from concept to delivery.
  • •Strong analytical skills and data-driven thinking.
  • •Experience with agency management and the ability to communicate effectively in both local language and English.
Experience:3+ years
Skills:Influencing leadersProject executionAnalytical thinkingCommunicationAgency management
Languages:English

Company Brief

Procter & Gamble
Procter & Gamble is a global consumer goods company that develops, manufactures, and markets branded household, personal care, and health products across categories like beauty, grooming, health care, fabric & home care, and baby & family care.
Industry: Consumer Goods
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Cincinnati, United States
Founded: 1837
WebsiteLinkedIn