Senior Manager, Consumer Communications IMEA

Match Group
Gurugram
Workplace: HybridFull timeFunction: Communications, PR & CommunityExperience: 8-12 yearsSkills: ["Communication","Leadership","Storytelling","Stakeholder management"]

Lead storytelling and communications for Tinder, Hinge, and The League across India and the Middle East. Translate global and regional narratives into locally resonant stories; drive earned media, social-first campaigns, and creator ecosystem initiatives; partner with Product, Marketing, and regional teams to shape messaging, timing, and rollout strategies in fast-moving, culturally complex markets.

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Match Group
Match Group
4 months ago

Senior Manager, Consumer Communications IMEA

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Job Summary

Lead storytelling and communications for Tinder, Hinge, and The League across India and the Middle East. Translate global and regional narratives into locally resonant stories; drive earned media, social-first campaigns, and creator ecosystem initiatives; partner with Product, Marketing, and regional teams to shape messaging, timing, and rollout strategies in fast-moving, culturally complex markets.
Location: Gurugram
Workplace: Hybrid
Employment Type: Full time
Job Function: Communications, PR & Community
Seniority: Manager level

Key Responsibilities

  • •Translate global and regional brand narratives into locally resonant stories for India and Middle East markets
  • •Lead communications for new feature launches across Tinder, Hinge, and The League and translate product updates into user-facing stories
  • •Drive earned media through insight-led campaigns and build narratives across media, creators, and cultural platforms
  • •Build and execute social-first communications strategies originating in social and digital ecosystems (Instagram, YouTube, Snapchat)
  • •Lead end-to-end campaign execution, manage agency partners, and align with Marketing, Product, and Regional teams to ensure cohesive narratives and timely delivery

Key Requirements

  • •8–12 years of experience in communications, PR, or brand storytelling
  • •Strong experience beyond traditional PR, including social-first campaigns and creator ecosystems
  • •Deep understanding of the India market; familiarity with Middle East markets is a strong plus
  • •Proven ability to execute campaigns end-to-end in fast-paced environments
  • •Ability to work independently while collaborating across global and regional teams
Experience:8-12 yearsTechDigital mediaConsumer
Skills:CommunicationLeadershipStorytellingStakeholder management
Languages:English
Tech Stack:InstagramYouTubeSnapchat

Company Brief

Match Group
Operates a portfolio of consumer dating products and services, including Tinder, Match.com, PlentyOfFish, and Hinge, connecting millions of users globally through mobile and web platforms.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Dallas, United States
Founded: 1995
Glassdoor
Glassdoor: 3.8
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