Head of Content, Live and Digital

Informa
New York
Workplace: OnsiteFull timeUSD 150,000 - 170,000 annuallyFunction: Content & Editorial (Writing/Editing)Education: bachelorsSkills: ["Strategic thinking","Relationship building","Independent work","Prioritization","Project ownership"]

Lead content strategy that turns industry insights into compelling thought leadership across live events and digital platforms. Drive year-round audience engagement using narrative frameworks, data-informed optimization, and consistent editorial standards. Create and oversee high-impact content (articles, research reports, video scripts, podcasts, and event programming) while building relationships with senior executives and influencers. Align content with revenue goals including event attendance, sponsorships, and digital subscriptions, collaborating across Marketing, Sales, Events, and Partnerships.

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FursaFursa
Informa
Informa
2 days ago

Head of Content, Live and Digital

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Source: Company careers pageValidated by: Fursa AI
Last checked: 28 minutes agoStatus: Live

Job Summary

Lead content strategy that turns industry insights into compelling thought leadership across live events and digital platforms. Drive year-round audience engagement using narrative frameworks, data-informed optimization, and consistent editorial standards. Create and oversee high-impact content (articles, research reports, video scripts, podcasts, and event programming) while building relationships with senior executives and influencers. Align content with revenue goals including event attendance, sponsorships, and digital subscriptions, collaborating across Marketing, Sales, Events, and Partnerships.
Location: New York
Workplace: Onsite
Employment Type: Full time
Job Function: Content & Editorial (Writing/Editing)
Seniority: Mid level

Key Responsibilities

  • •Develop and execute content strategies positioning the brand(s) as definitive industry thought leaders.
  • •Transform industry insights, trends, and data into narratives across multiple content formats and platforms.
  • •Produce high-quality content including articles, whitepapers, research reports, video scripts, podcasts, and event programming.
  • •Grow and engage audiences by tailoring experiences for key segments and optimizing performance with analytics and ROI reporting.
  • •Align content with revenue objectives (event attendance, sponsorship sales, and digital subscriptions) and collaborate with Sales, Marketing, Events, and Partnerships.
Travel: High travel

Pay and Benefits

Salary: USD 150,000 - 170,000 annually
Perks:401kHealth InsuranceVisionDentalParental Leave

Key Requirements

  • •5+ years of experience in content strategy, editorial leadership, or thought leadership roles within B2B environments.
  • •Proven record of creating high-impact content that drives audience growth, engagement, and revenue.
  • •Strong writing, editing, and storytelling skills, with the ability to translate complex topics into accessible narratives.
  • •Commercial acumen with experience aligning content strategies to business objectives and revenue goals.
  • •Data-driven mindset with proficiency in analytics tools to measure content performance and optimize strategy.
Experience:B2B
Education:Bachelor's in Journalism, Communications, Marketing, or related field
Skills:Strategic thinkingRelationship buildingIndependent workPrioritizationProject ownership
Languages:English
Tech Stack:SEODigital platformsAnalytics tools

Company Brief

Informa
Global business-to-business information services group operating events, academic and professional publishing, and data & analytics businesses serving specialist markets worldwide.
Industry: Publishing
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: London, United Kingdom
Founded: 1998
WebsiteLinkedIn