Product Marketing Engineer | High-Speed Converters

Texas Instruments
Dallas
Full timeFunction: Marketing & GrowthExperience: 15+ yearsEducation: bachelorsSkills: ["Strong verbal communication","Strong written communication","Relationship building","Interpersonal skills","Analytical and problem-solving skills"]

Develop business plans, marketing strategy, and forecasts for high-speed converter product lines. Own product lifecycle marketing activities from pre-RTM through post-RTM, including product positioning, messaging, and identifying adjacent markets and opportunities. Maintain customer and account manager relationships, review the competitive landscape, and collaborate cross-functionally with price, campaigns, internet marketing, and launch teams to drive growth while protecting profitability.

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FursaFursa
Texas Instruments
Texas Instruments
1 day ago

Product Marketing Engineer | High-Speed Converters

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Job Summary

Develop business plans, marketing strategy, and forecasts for high-speed converter product lines. Own product lifecycle marketing activities from pre-RTM through post-RTM, including product positioning, messaging, and identifying adjacent markets and opportunities. Maintain customer and account manager relationships, review the competitive landscape, and collaborate cross-functionally with price, campaigns, internet marketing, and launch teams to drive growth while protecting profitability.
Location: Dallas
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Develop business plans, marketing strategy, and forecasts for assigned product lines
  • •Maintain current status of customer requirements for existing and future products and recommend marketing opportunities
  • •Drive marketing activities throughout the new product lifecycle (pre RTM, at RTM, post RTM)
  • •Develop product positioning and messaging, identify adjacent markets and customers, and address competitive landscape gaps
  • •Interface with customers and TI field sales/applications and follow up on opportunities weekly and monthly

Key Requirements

  • •Bachelor’s degree in Electrical Engineering or a related field
  • •15+ years of relevant experience in Product Marketing, Sales, Applications, Systems, Test, or Validation
  • •Ability to establish strong relationships with key internal and external stakeholders
  • •Strong verbal and written communication skills
  • •Ability to work in teams and collaborate effectively across functions
Experience:15+ years
Education:Bachelor's in Electrical Engineering
Skills:Strong verbal communicationStrong written communicationRelationship buildingInterpersonal skillsAnalytical and problem-solving skills

Company Brief

Texas Instruments
Designs and manufactures semiconductors and analog chips used in industrial, automotive, personal electronics, communications, and enterprise systems. It is one of the world’s largest semiconductor companies, with a broad portfolio of embedded processing and power products.
Industry: Electronics Manufacturing
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Dallas, United States
Founded: 1930
WebsiteLinkedIn