Product Manager

WebMD
Newark
Workplace: OnsiteFull timeUSD 105,000 - 110,000 annuallyFunction: Product ManagementEducation: bachelorsSkills: ["Communication","Analytical thinking","Collaboration","Problem-solving"]

Product Manager for Medscape/WebMD membership, audience development and identity initiatives across physician portals and mobile apps. Partners with Editorial, Marketing, Sales, Engineering, Design, QA, and BI to grow active users, optimize authentication, and apply analytics and AI to personalize experiences while ensuring regulatory and healthcare-specific considerations.

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FursaFursa
WebMD
WebMD
9 months ago

Product Manager

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Last checked: 3 hours agoStatus: Live

Job Summary

Product Manager for Medscape/WebMD membership, audience development and identity initiatives across physician portals and mobile apps. Partners with Editorial, Marketing, Sales, Engineering, Design, QA, and BI to grow active users, optimize authentication, and apply analytics and AI to personalize experiences while ensuring regulatory and healthcare-specific considerations.
Location: Newark
Workplace: Onsite
Employment Type: Full time
Job Function: Product Management

Key Responsibilities

  • •Lead strategy and roadmap for membership and audience products, including registration, login/identity, profile enrichment, and retention.
  • •Drive initiatives to grow active monthly users, increase session frequency, and reduce anonymous access through intelligent recognition and authentication.
  • •Own requirements, user stories, wireframes, prototypes, and acceptance criteria; act as Product Owner in agile development.
  • •Partner with engineering and design to deliver robust web and mobile experiences that improve member activation and lifetime value.
  • •Collaborate with Editorial and Marketing on push/pull marketing programs (email, app notifications, alerts) to drive engagement.

Pay and Benefits

Salary: USD 105,000 - 110,000 annually
Perks:Health Insurance401kPaid LeaveEapCommuter Benefits

Key Requirements

  • •Bachelor’s degree in Business, Engineering, Computer Science or related field, or equivalent experience.
  • •Demonstrated product management experience for consumer or professional digital products (web and mobile).
  • •Strong analytics and data analysis skills: comfortable with SQL, experimentation frameworks, BI tools (Looker, Tableau, Power BI or similar), and interpreting large datasets.
  • •Practical experience defining and tracking product KPIs and running hypothesis-driven experiments.
  • •Basic applied AI/ML experience: familiarity with model types (recommendation, classification, ranking), working with data science teams, and applying models to personalization, identity matching, or verification.
Experience:Healthcare
Education:Bachelor's
Skills:CommunicationAnalytical thinkingCollaborationProblem-solving
Tech Stack:SQLLookerTableauPower BIAIMLLLMsEmbeddings

Company Brief

WebMD
Operates a leading online health information and health services platform offering medical news, symptom checkers, drug information, and physician directory services to consumers and healthcare professionals.
Industry: HealthTech
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Funding: Private Equity Backed
Headquarters: New York, United States
Founded: 1996
WebsiteLinkedIn