Director, Product Management - Credit Card

USAA
San Antonio, Plano, Phoenix, Charlotte
Workplace: HybridFull timeUSD 143,320 - 273,930Function: Banking, Lending & CreditExperience: 8+ yearsEducation: bachelorsSkills: ["Executive communication","Strategic thinking","Stakeholder influence","Leadership","Data interpretation"]

Own the end-to-end acquisition engine for consumer credit cards, driving profitable growth in both member and new-to-bank acquisition across paid and organic channels. Lead product and sales strategy recommendations using performance and profitability insights, manage a team of individual contributors, and optimize the full funnel from demand to early portfolio quality. Partner across marketing, underwriting, data/analytics, risk, operations, and finance to improve targeting, offers, decisioning, and executive reporting.

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FursaFursa
USAA
USAA
5 hours ago

Director, Product Management - Credit Card

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Last checked: 5 hours agoStatus: Live

Job Summary

Own the end-to-end acquisition engine for consumer credit cards, driving profitable growth in both member and new-to-bank acquisition across paid and organic channels. Lead product and sales strategy recommendations using performance and profitability insights, manage a team of individual contributors, and optimize the full funnel from demand to early portfolio quality. Partner across marketing, underwriting, data/analytics, risk, operations, and finance to improve targeting, offers, decisioning, and executive reporting.
Location: San Antonio, Plano, Phoenix, Charlotte
Workplace: Hybrid
Employment Type: Full time
Job Function: Banking, Lending & Credit
Seniority: Director level

Key Responsibilities

  • •Own the acquisition strategy and operating plan for consumer credit card growth across digital, partner, direct mail, retail, branch, and performance marketing.
  • •Build and optimize the full acquisition funnel from demand generation through approval, funding, activation, and early spend/portfolio quality.
  • •Drive acquisition performance using key metrics such as approval rate, conversion, CPA/CAC, cost per funded account, activation, and early portfolio quality.
  • •Partner with product, underwriting, marketing, data, and analytics teams to improve targeting, offer strategy, application experience, and funnel conversion.
  • •Lead and oversee a team by recruiting, developing, retaining, coaching, supporting, and managing performance for assigned product/functional area.
Travel: Low travel

Pay and Benefits

Salary: USD 143,320 - 273,930
Perks:Health InsuranceDentalVision401kPensionLife InsuranceParental BenefitsPaid Leave

Key Requirements

  • •Bachelor's degree in Business, Marketing, Supply Chain, or Statistics; or 4 years of relevant education and/or experience.
  • •8 years of relevant industry experience in areas such as Actuary, Underwriting, Marketing, Distribution/Sales/Service, Finance/Accounting Operations, or Financial Services.
  • •4 years of product management or similar strategic management experience, including direct support in managing product performance.
  • •3 years of direct team lead or management experience.
  • •Expert knowledge of applicable credit card product regulations and risk/compliance requirements (including FDIC, CFPB, OCC; and TILA/Reg Z, SCRA/MLA, Reg B, FCRA, UDAAP).
Experience:8+ yearsFinancial servicesCredit card acquisitionConsumer growthDigital financial services
Education:Bachelor's in Business, Marketing, Supply Chain, or Statistics
Skills:Executive communicationStrategic thinkingStakeholder influenceLeadershipData interpretation
Tech Stack:TableauCRMMarketing automation

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

USAA
Provides insurance, banking, investment, and financial services to U.S. military members, veterans, and their families. Best known for auto, home, life insurance, and member-focused digital banking products.
Industry: Insurance
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: San Antonio, United States
Founded: 1922
WebsiteLinkedIn