Senior Manager Brand Planning EMC (Dubai, Dubayy, AE)

Adidas
Dubai
Full timeFunction: SalesExperience: 3-5 yearsEducation: bachelorsSkills: ["Leadership","Project management","Negotiation","Presentation","Communication"]

Lead seasonal go-to-market planning and alignment across adidas brand and channel teams, including brand calendar development and annual marketing expense planning with Finance. Drive the end-to-end operational go-to-market process, coordinate cross-functional deadlines, and optimize templates, meetings, and feedback loops. Own product information maintenance in SAP and Navision, manage sample showroom budgeting and processes, and present samples for wholesale pre-orders.

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Adidas
Adidas
1 day ago

Senior Manager Brand Planning EMC (Dubai, Dubayy, AE)

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Job Summary

Lead seasonal go-to-market planning and alignment across adidas brand and channel teams, including brand calendar development and annual marketing expense planning with Finance. Drive the end-to-end operational go-to-market process, coordinate cross-functional deadlines, and optimize templates, meetings, and feedback loops. Own product information maintenance in SAP and Navision, manage sample showroom budgeting and processes, and present samples for wholesale pre-orders.
Location: Dubai
Employment Type: Full time
Job Function: Sales
Seniority: Sr. Manager level

Key Responsibilities

  • •Lead seasonal go-to-market planning and alignment with brand and channel teams, including seasonal brand calendar planning.
  • •Run the operational go-to-market process: plan and coordinate internal deadlines and cross-functional meetings across Procurement, Retail, Wholesale, Finance, Logistics, and E-Commerce.
  • •Manage creation and maintenance of project calendar templates and standard documents for headquarters, coordinating project plans, milestones, and cross-functional project teams.
  • •Maintain product information in SAP and Navision, ensuring timely complete/accurate data and working with IT to optimize processes.
  • •Manage the sample showroom: sample ordering budget, acceptance/sorting, showroom safety/order, sample history, and sample preparation for wholesale pre-order sessions.

Key Requirements

  • •University degree in Business with a marketing focus (preferred) and/or 3-5 years of successful experience in Marketing and/or Trade Marketing.
  • •Proven track record of project management.
  • •Strong leadership ability and solution-oriented mindset balancing brand equity with channel commercial relevance.
  • •Experience in strategic key account management and negotiation skills.
  • •Fluent English; experience in consumer and/or sporting goods industries is preferred.
Experience:3-5 yearsSporting goodsConsumer goodsTrade marketing
Education:Bachelor's in Business
Skills:LeadershipProject managementNegotiationPresentationCommunication
Languages:English
Tech Stack:SAPNavisionOutlookExcelWordPowerPoint

Company Brief

Adidas
Global sportswear company designing, manufacturing, and selling athletic footwear, apparel, and accessories. Serves consumers and athletes through branded products, direct-to-consumer retail, and wholesale channels worldwide.
Industry: Fashion & Apparel
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Herzogenaurach, Germany
Founded: 1949
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Glassdoor: 3.8
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